Who owns the BETTER HALF trademark?

The BETTER HALF trademark is owned by Will Mayer.

What class is the BETTER HALF trademark registered in?

The BETTER HALF trademark is registered in Class 035 (Advertising, business management & retail services).

What is the serial number for BETTER HALF?

The USPTO serial number for BETTER HALF is 99213711.

What is the registration number for BETTER HALF?

BETTER HALF is registered under USPTO registration number 8340905.

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Home Search: BETTER HALFBETTER HALF #99213711

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Updated Oct 20, 2026·14 searches this week

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USPTO Trademark Record

REGISTERED

BETTER HALF

SN 99213711·Reg 8340905·Filed Jun 02, 2025

Owner Will Mayer

Advertising; business management, organization and administration; office functions.

BETTER HALF (Serial No. 99213711), Registration No. 8340905, is a registered US trademark filed on Jun 02, 2025 by Will Mayer. This trademark covers Class 035 (Advertising, business management & retail services).

early section 8: July 14, 2032

Mark Intelligence

BETTER HALF (Reg. #8340905) is a registered US trademark that has been protecting its owner, Will Mayer, since 2025. The mark covers Class 035 (Advertising, business management & retail services). Goods and services include Advertising; business management, organization and administration; office functions.. The mark faced 1 opposition proceeding during prosecution.

FILED

Jun 02, 2025

SERIAL

99213711

REG#

8340905

REGISTERED

Jul 14, 2026

Filing Information

StatusREGISTERED

Filing DateJun 02, 2025

Serial Number99213711

Registration No.8340905

Registration DateJul 14, 2026

Status DateJul 14, 2026

Published for OppositionMay 26, 2026

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application Currently

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Oct 18, 2018

First use in commerce: Oct 18, 2018

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

26 events

REGISTERED-PRINCIPAL REGISTER

Jul 14, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jul 14, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

May 26, 2026

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

May 26, 2026

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

May 20, 2026

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Apr 29, 2026

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS/EMAIL CORRESPONDENCE ENTERED

Apr 08, 2026

TEAS/EMAIL CORRESPONDENCE ENTERED

PETITION TO REVIVE-GRANTED

Apr 07, 2026

PETITION TO REVIVE-GRANTED

NOTICE OF REVIVAL - E-MAILED

Apr 07, 2026

NOTICE OF REVIVAL - E-MAILED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Mar 30, 2026

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Mar 30, 2026

TEAS RESPONSE TO OFFICE ACTION RECEIVED

TEAS PETITION TO REVIVE RECEIVED

Mar 30, 2026

TEAS PETITION TO REVIVE RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Feb 05, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Feb 05, 2026

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Feb 05, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Feb 05, 2026

TEAS CHANGE OF OWNER ADDRESS RECEIVED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Feb 05, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE

Feb 04, 2026

ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE

ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND

Feb 04, 2026

ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND

ASSIGNED TO EXAMINER

Oct 21, 2025

ASSIGNED TO EXAMINER

NON-FINAL ACTION WRITTEN

Oct 21, 2025

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Oct 21, 2025

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Oct 21, 2025

NOTIFICATION OF NON-FINAL ACTION E-MAILED

NEW APPLICATION ENTERED

Jun 02, 2025

NEW APPLICATION ENTERED

APPLICATION FILING RECEIPT MAILED

Jun 02, 2025

APPLICATION FILING RECEIPT MAILED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jun 02, 2025

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

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