Who owns the BOOK IT! trademark?

The BOOK IT! trademark is owned by Pizza Hut, LLC.

What class is the BOOK IT! trademark registered in?

The BOOK IT! trademark is registered in Class 025 (Clothing, footwear & headgear).

What is the serial number for BOOK IT!?

The USPTO serial number for BOOK IT! is 98641347.

What is the registration number for BOOK IT!?

BOOK IT! is registered under USPTO registration number 7759856.

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Updated Oct 7, 2026·42 searches this week

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BOO

USPTO Trademark Record

REGISTERED

BOOK IT!

SN 98641347·Reg 7759856·Filed Jul 10, 2024

Owner Pizza Hut, LLC

Clothing, footwear, headwear.

BOOK IT! (Serial No. 98641347), Registration No. 7759856, is a registered US trademark filed on Jul 10, 2024 by Pizza Hut, LLC. This trademark covers Class 025 (Clothing, footwear & headgear).

early section 8: April 15, 2031

Mark Intelligence

BOOK IT! (Reg. #7759856) is a registered US trademark that has been protecting its owner, Pizza Hut, LLC, since 2024. The mark covers Class 025 (Clothing, footwear & headgear). Goods and services include Clothing, footwear, headwear.. The mark faced 1 opposition proceeding during prosecution.

FILED

Jul 10, 2024

SERIAL

98641347

REG#

7759856

REGISTERED

Apr 15, 2025

Filing Information

StatusREGISTERED

Filing DateJul 10, 2024

Serial Number98641347

Registration No.7759856

Registration DateApr 15, 2025

Status DateApr 15, 2025

Published for OppositionFeb 25, 2025

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlyTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 025Clothing, footwear & headgear

US codes: 022, 039

First use anywhere: Jun 01, 2024

First use in commerce: Jun 01, 2024

Clothing, footwear, headwear.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

14 events

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Aug 10, 2026

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Aug 10, 2026

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Aug 10, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Aug 10, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Aug 10, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

REGISTERED-PRINCIPAL REGISTER

Apr 15, 2025

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Apr 15, 2025

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

Feb 25, 2025

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Feb 25, 2025

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Feb 19, 2025

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Feb 03, 2025

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Feb 02, 2025

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jan 31, 2025

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Jul 10, 2024

NEW APPLICATION ENTERED

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