Who owns the CHOOSE FRIENDLY trademark?

The CHOOSE FRIENDLY trademark is owned by COLGATE-PALMOLIVE COMPANY.

What is the serial number for CHOOSE FRIENDLY?

The USPTO serial number for CHOOSE FRIENDLY is 86518755.

What is the registration number for CHOOSE FRIENDLY?

CHOOSE FRIENDLY is registered under USPTO registration number 5586477.

CHO

USPTO Trademark Record

REGISTERED

CHOOSE FRIENDLY

Q: What class is the CHOOSE FRIENDLY trademark registered in?

The CHOOSE FRIENDLY trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations), Class 021 (Household utensils, cookware & glassware).

SN 86518755·Reg 5586477·Filed Jan 29, 2015

Owner COLGATE-PALMOLIVE COMPANY

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.; Household or kitchen utensils and containers; cookware and tableware, except forks, knives and spoons; combs and sponges; brushes, except paintbrushes; brush-making materials; articles for cleaning purposes; unworked or semi-worked glass, except building glass; glassware, porcelain and earthenware.

CHOOSE FRIENDLY (Serial No. 86518755), Registration No. 5586477, is a registered US trademark filed on Jan 29, 2015 by COLGATE-PALMOLIVE COMPANY. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations), Class 021 (Household utensils, cookware & glassware).

Section 8/9 declaration window: October 16, 2028

Mark Intelligence

CHOOSE FRIENDLY (Reg. #5586477) is a registered US trademark that has been protecting its owner, COLGATE-PALMOLIVE COMPANY, since 2015. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations) and Class 021 (Household utensils, cookware & glassware) respectively. Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

Jan 29, 2015

SERIAL

86518755

REG#

5586477

REGISTERED

Oct 16, 2018

Owner

Applicant

COLGATE-PALMOLIVE COMPANY

Entity

Corporation

State

Address

300 Park Avenue, Trademarks, PK-8, New York, NY, 10022

Country

Attorney

NameMelanie Jennison

Law firm

Melanie Jennison Colgate-Palmolive Company

Address

300 Park Avenue, Trademarks, PK-8, New York, NY 10022, United States

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Filing Information

StatusREGISTERED

Filing DateJan 29, 2015

Serial Number86518755

Registration No.5586477

Registration DateOct 16, 2018

Status DateApr 22, 2024

Published for OppositionJun 23, 2015

Next RenewalOctober 16, 2028

Mark TypeStandard characters

Status DescriptionLive and registered, Section 8 and 15 accepted

Filing Signals

FILED

2015

YEARS AGO

11y

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

First use anywhere: Jun 29, 2017

First use in commerce: Jun 29, 2017

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

Class 021Household utensils, cookware & glassware

US codes: 002, 013, 023, 029, 030, 033, 040, 050

First use anywhere: Aug 17, 2018

First use in commerce: Aug 17, 2018

Household or kitchen utensils and containers; cookware and tableware, except forks, knives and spoons; combs and sponges; brushes, except paintbrushes; brush-making materials; articles for cleaning purposes; unworked or semi-worked glass, except building glass; glassware, porcelain and earthenware.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

65 events

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jul 29, 2026

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jul 29, 2026

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jul 29, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jul 29, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 29, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Jul 29, 2026

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Apr 23, 2024

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Apr 22, 2024

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Apr 22, 2024

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

TEAS SECTION 8 & 15 RECEIVED

Oct 25, 2023

TEAS SECTION 8 & 15 RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Oct 16, 2023

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Sep 27, 2023

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Sep 27, 2023

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Sep 27, 2023

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Sep 27, 2023

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Sep 27, 2023

TEAS CHANGE OF CORRESPONDENCE RECEIVED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Aug 09, 2023

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Apr 09, 2022

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Apr 09, 2022

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Apr 09, 2022

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 09, 2022

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Nov 04, 2020

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Nov 04, 2020

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Nov 04, 2020

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Aug 22, 2019

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Aug 22, 2019

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Aug 19, 2019

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Aug 19, 2019

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

REGISTERED-PRINCIPAL REGISTER

Oct 16, 2018

REGISTERED-PRINCIPAL REGISTER

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Sep 08, 2018

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Sep 07, 2018

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

STATEMENT OF USE PROCESSING COMPLETE

Aug 22, 2018

STATEMENT OF USE PROCESSING COMPLETE

TEAS STATEMENT OF USE RECEIVED

Aug 20, 2018

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Aug 20, 2018

USE AMENDMENT FILED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Feb 27, 2018

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU EXTENSION 5 GRANTED

Feb 26, 2018

SOU EXTENSION 5 GRANTED

SOU TEAS EXTENSION RECEIVED

Feb 15, 2018

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 5 FILED

Feb 15, 2018

SOU EXTENSION 5 FILED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Jun 20, 2017

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU EXTENSION 4 GRANTED

Jun 19, 2017

SOU EXTENSION 4 GRANTED

SOU TEAS EXTENSION RECEIVED

May 31, 2017

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 4 FILED

May 31, 2017

SOU EXTENSION 4 FILED

REVIEW OF CORRESPONDENCE COMPLETE - ADDRESS UPDATED

Apr 05, 2017

REVIEW OF CORRESPONDENCE COMPLETE - ADDRESS UPDATED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Feb 24, 2017

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU EXTENSION 3 GRANTED

Feb 23, 2017

SOU EXTENSION 3 GRANTED

SOU TEAS EXTENSION RECEIVED

Feb 16, 2017

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 3 FILED

Feb 16, 2017

SOU EXTENSION 3 FILED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jan 31, 2017

CORRESPONDENCE RECEIVED IN LAW OFFICE

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Sep 13, 2016

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU EXTENSION 2 GRANTED

Sep 10, 2016

SOU EXTENSION 2 GRANTED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Sep 09, 2016

CASE ASSIGNED TO INTENT TO USE PARALEGAL

SOU TEAS EXTENSION RECEIVED

Aug 17, 2016

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 2 FILED

Aug 17, 2016

SOU EXTENSION 2 FILED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Feb 18, 2016

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

Feb 16, 2016

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 1 FILED

Feb 16, 2016

SOU EXTENSION 1 FILED

SOU EXTENSION 1 GRANTED

Feb 16, 2016

SOU EXTENSION 1 GRANTED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Aug 18, 2015

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Jun 23, 2015

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jun 23, 2015

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jun 03, 2015

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

May 05, 2015

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

May 04, 2015

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Feb 09, 2015

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Feb 02, 2015

NEW APPLICATION ENTERED

CHOOSE FRIENDLY

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