Who owns the CHOOSE & USE trademark?

The CHOOSE & USE trademark is owned by Juvenile Products Manufacturers Association.

What class is the CHOOSE & USE trademark registered in?

The CHOOSE & USE trademark is registered in Class 035 (Advertising, business management & retail services).

What is the serial number for CHOOSE & USE?

The USPTO serial number for CHOOSE & USE is 98265230.

What is the registration number for CHOOSE & USE?

CHOOSE & USE is registered under USPTO registration number 8466021.

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CHO

USPTO Trademark Record

REGISTERED

CHOOSE & USE

SN 98265230·Reg 8466021·Filed Nov 10, 2023

Owner Juvenile Products Manufacturers Association

Advertising; business management, organization and administration; office functions.

CHOOSE & USE (Serial No. 98265230), Registration No. 8466021, is a registered US trademark filed on Nov 10, 2023 by Juvenile Products Manufacturers Association. This trademark covers Class 035 (Advertising, business management & retail services).

early section 8: September 29, 2032

Mark Intelligence

CHOOSE & USE (Reg. #8466021) is a registered US trademark that has been protecting its owner, Juvenile Products Manufacturers Association, since 2023. The mark covers Class 035 (Advertising, business management & retail services). Goods and services include Advertising; business management, organization and administration; office functions.. The mark faced 1 opposition proceeding during prosecution.

FILED

Nov 10, 2023

SERIAL

98265230

REG#

8466021

REGISTERED

Sep 29, 2026

Filing Information

StatusREGISTERED

Filing DateNov 10, 2023

Serial Number98265230

Registration No.8466021

Registration DateSep 29, 2026

Status DateSep 29, 2026

Published for OppositionJun 10, 2025

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application Currently

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Sep 21, 2018

First use in commerce: Sep 21, 2018

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

41 events

REGISTERED-PRINCIPAL REGISTER

Sep 29, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Sep 29, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

NOTICE OF ALLOWANCE CANCELLED

Aug 28, 2026

NOTICE OF ALLOWANCE CANCELLED

CASE RETURNED TO EXAMINATION

Aug 28, 2026

CASE RETURNED TO EXAMINATION

SU-EXAMINER'S AMENDMENT WRITTEN

Aug 20, 2026

SU-EXAMINER'S AMENDMENT WRITTEN

EXAMINERS AMENDMENT E-MAILED

Aug 20, 2026

EXAMINERS AMENDMENT E-MAILED

EXAMINER'S AMENDMENT ENTERED

Aug 20, 2026

EXAMINER'S AMENDMENT ENTERED

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Aug 20, 2026

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

NON-FINAL ACTION E-MAILED

May 06, 2026

NON-FINAL ACTION E-MAILED

SU - NON-FINAL ACTION - WRITTEN

May 06, 2026

SU - NON-FINAL ACTION - WRITTEN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

May 06, 2026

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

May 05, 2026

ASSIGNED TO EXAMINER

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Apr 30, 2026

CASE ASSIGNED TO INTENT TO USE PARALEGAL

STATEMENT OF USE PROCESSING COMPLETE

Apr 30, 2026

STATEMENT OF USE PROCESSING COMPLETE

TEAS STATEMENT OF USE RECEIVED

Dec 04, 2025

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Dec 04, 2025

USE AMENDMENT FILED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Sep 30, 2025

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Jun 10, 2025

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jun 10, 2025

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jun 04, 2025

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

May 12, 2025

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS REQUEST FOR RECONSIDERATION RECEIVED

Apr 28, 2025

TEAS REQUEST FOR RECONSIDERATION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Apr 28, 2025

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Apr 28, 2025

TEAS/EMAIL CORRESPONDENCE ENTERED

FINAL REFUSAL WRITTEN

Jan 28, 2025

FINAL REFUSAL WRITTEN

FINAL REFUSAL E-MAILED

Jan 28, 2025

FINAL REFUSAL E-MAILED

NOTIFICATION OF FINAL REFUSAL EMAILED

Jan 28, 2025

NOTIFICATION OF FINAL REFUSAL EMAILED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Dec 20, 2024

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Dec 20, 2024

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Dec 20, 2024

TEAS/EMAIL CORRESPONDENCE ENTERED

APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED

Sep 20, 2024

APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED

APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED

Sep 20, 2024

APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED

NON-FINAL ACTION WRITTEN

Jun 21, 2024

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Jun 21, 2024

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Jun 21, 2024

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Jun 18, 2024

ASSIGNED TO EXAMINER

ASSIGNED TO LIE

Apr 30, 2024

ASSIGNED TO LIE

PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED

Apr 30, 2024

PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Dec 13, 2023

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

TEAS VOLUNTARY AMENDMENT RECEIVED

Dec 08, 2023

TEAS VOLUNTARY AMENDMENT RECEIVED

NEW APPLICATION ENTERED

Nov 14, 2023

NEW APPLICATION ENTERED

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