Who owns the DU trademark?

The DU trademark is owned by Dealers United, LLC.

What class is the DU trademark registered in?

The DU trademark is registered in Class 035 (Advertising, business management & retail services).

What is the serial number for DU?

The USPTO serial number for DU is 88097454.

What is the registration number for DU?

DU is registered under USPTO registration number 5709812.

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Section 8/9 declaration window

March 26, 2029

872 days remaining

DU

REGISTERED

Serial: 88097454
Reg: 5709812
Filed: Aug 29, 2018
Owner: Dealers United, LLC

Advertising; business management, organization and administration; office functions.

What to file next

Section 9 renewal, filed with a Section 8 declaration

When: Due between the ninth and tenth anniversary of registration, then before each tenth anniversary after that.
Extensions and grace: A six-month grace period follows, with an added per-class fee.
If it is missed: A missed renewal cancels the registration, and there is no revival route for it.

How Section 9 renewal works

General information about USPTO practice, not legal advice. The register is the authority, and a filing that has not yet posted can change what is owed.

Full Goods & Services

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Feb 01, 2014

First use in commerce: Feb 01, 2014

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

28 events

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jun 10, 2025

Code APRE

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jun 10, 2025

Code C15A

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Jun 10, 2025

Code NA85

TEAS SECTION 8 & 15 RECEIVED

Feb 18, 2025

Code E815

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Mar 26, 2024

Code REM1

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jul 05, 2022

Code COAR

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jul 05, 2022

Code REAP

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jul 05, 2022

Code ARAA

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Jul 05, 2022

Code EWAF

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 05, 2022

Code TCCA

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jul 05, 2022

Code CHAN

REGISTERED-PRINCIPAL REGISTER

Mar 26, 2019

Code R.PR

PUBLISHED FOR OPPOSITION

Jan 08, 2019

Code PUBO

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jan 08, 2019

Code NPUB

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Dec 19, 2018

Code NONP

ASSIGNED TO LIE

Dec 03, 2018

Code ALIE

EXAMINERS AMENDMENT -WRITTEN

Nov 13, 2018

Code CNEA

EXAMINERS AMENDMENT E-MAILED

Nov 13, 2018

Code GNEA

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Nov 13, 2018

Code GNEN

EXAMINER'S AMENDMENT ENTERED

Nov 13, 2018

Code XAEC

APPROVED FOR PUB - PRINCIPAL REGISTER

Nov 13, 2018

Code CNSA

NON-FINAL ACTION WRITTEN

Oct 26, 2018

Code CNRT

NON-FINAL ACTION E-MAILED

Oct 26, 2018

Code GNRT

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Oct 26, 2018

Code GNRN

ASSIGNED TO EXAMINER

Oct 17, 2018

Code DOCK

NOTICE OF DESIGN SEARCH CODE E-MAILED

Sep 08, 2018

Code MDSM

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Sep 07, 2018

Code NWOS

NEW APPLICATION ENTERED

Sep 01, 2018

Code NWAP

DU

What to file next

Full Goods & Services

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