Who owns the DURABILITY IS IN OUR DNA trademark?

The DURABILITY IS IN OUR DNA trademark is owned by Carhartt, Inc..

What class is the DURABILITY IS IN OUR DNA trademark registered in?

The DURABILITY IS IN OUR DNA trademark is registered in Class 035 (Advertising, business management & retail services).

What is the serial number for DURABILITY IS IN OUR DNA?

The USPTO serial number for DURABILITY IS IN OUR DNA is 99493065.

What is the registration number for DURABILITY IS IN OUR DNA?

DURABILITY IS IN OUR DNA is registered under USPTO registration number 8293380.

Sealvo

Home Search: DURABILITY IS IN OUR DNADURABILITY IS IN OUR DNA #99493065

Back

Updated Sep 16, 2026·29 searches this week

View on USPTO TSDR Find similar marks

DUR

USPTO Trademark Record

REGISTERED

DURABILITY IS IN OUR DNA

SN 99493065·Reg 8293380·Filed Nov 12, 2025

Owner Carhartt, Inc.

Advertising; business management, organization and administration; office functions.

DURABILITY IS IN OUR DNA (Serial No. 99493065), Registration No. 8293380, is a registered US trademark filed on Nov 12, 2025 by Carhartt, Inc.. This trademark covers Class 035 (Advertising, business management & retail services).

early section 8: June 09, 2032

Conflict Analysis

Full conflict analysis for DURABILITY IS IN OUR DNA (SN 99493065) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

DURABILITY IS IN OUR DNA (Reg. #8293380) is a registered US trademark that has been protecting its owner, Carhartt, Inc., since 2025. The mark covers Class 035 (Advertising, business management & retail services). Goods and services include Advertising; business management, organization and administration; office functions.. The mark faced 1 opposition proceeding during prosecution.

FILED

Nov 12, 2025

SERIAL

99493065

REG#

8293380

REGISTERED

Jun 09, 2026

Filing Information

StatusREGISTERED

Filing DateNov 12, 2025

Serial Number99493065

Registration No.8293380

Registration DateJun 09, 2026

Status DateJun 09, 2026

Published for OppositionApr 21, 2026

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application Currently

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Sep 09, 2024

First use in commerce: Sep 20, 2024

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

Run a conflict check

Search by serial number, mark name, or logo. See conflicting marks ranked by risk with clear explanations of what contributed.

Run conflict check

Status History

9 events

REGISTERED-PRINCIPAL REGISTER

Jun 09, 2026

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Apr 21, 2026

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Apr 21, 2026

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Apr 15, 2026

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

ASSIGNED TO EXAMINER

Mar 23, 2026

ASSIGNED TO EXAMINER

APPROVED FOR PUB - PRINCIPAL REGISTER

Mar 23, 2026

APPROVED FOR PUB - PRINCIPAL REGISTER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Feb 12, 2026

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Nov 12, 2025

NEW APPLICATION ENTERED

APPLICATION FILING RECEIPT MAILED

Nov 12, 2025

APPLICATION FILING RECEIPT MAILED

Other Marks by Carhartt, Inc.

Additional USPTO filings from the same owner.

MOV

MOVE LIKE YOU MEAN IT

86685497

Carhartt, Inc.

REGISTERED

WIN

WIND FIGHTER

86457844

Carhartt, Inc.

REGISTERED

FUL

FULL SWING

86341737

Carhartt, Inc.

REGISTERED

97526555

Carhartt, Inc.

REGISTERED

Other Marks in Class 035 — Advertising, business management & retail services

Recently filed and registered marks in the same international class.

FAS

FASHION IS IN OUR DNA

88075018

Dezine News, Inc.

REGISTERED

COL

COLOR IS IN OUR DNA

86506873

STS Refill Technologies, LLC

REGISTERED

DEI

DEI IS IN OUR DNA

97530954

PKF O'CONNOR DAVIES ADVISORY, LLC

REGISTERED

DIS

DISCOVERY IS IN OUR DNA

85342525

The Virginia Biotechnology Association

REGISTERED

Other Marks by Seth A. Walters

Additional USPTO filings handled by the same attorney of record.

CHE

CHECOTAH

99371429

REGISTERED

AEO

AEO FOUNDATION

86955193

REGISTERED

LIV

LIVE YOUR LIFE

98782493

REGISTERED

BRI

BRIDGE

98182651

REGISTERED

DURABILITY IS IN OUR DNA

Run a conflict check

Other Marks by Carhartt, Inc.

Other Marks in Class 035 — Advertising, business management & retail services

Other Marks by Seth A. Walters

Get pre-filing clearance

Search 15M+ trademarks

Resources

Company