Who owns the E.L.F. trademark?

The E.L.F. trademark is owned by E.L.F. COSMETICS, INC..

What class is the E.L.F. trademark registered in?

The E.L.F. trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations), Class 018 (Leather goods, bags & accessories), Class 021 (Household utensils, cookware & glassware).

What is the serial number for E.L.F.?

The USPTO serial number for E.L.F. is 78664823.

What is the registration number for E.L.F.?

E.L.F. is registered under USPTO registration number 3106703.

E.L.F. - Owned by E.L.F. COSMETICS, INC. - (Class 003, Class 018, Class 021)

What to file next

Section 9 renewal, filed with a Section 8 declaration

When: Due between the ninth and tenth anniversary of registration, then before each tenth anniversary after that.
Extensions and grace: A six-month grace period follows, with an added per-class fee.
If it is missed: A missed renewal cancels the registration, and there is no revival route for it.

How Section 9 renewal works

General information about USPTO practice, not legal advice. The register is the authority, and a filing that has not yet posted can change what is owed.

Full Goods & Services

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

First use anywhere: Jun 15, 2004

First use in commerce: Jun 15, 2004

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

Class 018Leather goods, bags & accessories

US codes: 001, 002, 003, 022, 041

First use anywhere: Dec 01, 2004

First use in commerce: Dec 01, 2004

Leather and imitations of leather; animal skins and hides; luggage and carrying bags; umbrellas and parasols; walking sticks; whips, harness and saddlery; collars, leashes and clothing for animals.

Class 021Household utensils, cookware & glassware

US codes: 002, 013, 023, 029, 030, 033, 040, 050

First use anywhere: Apr 01, 2005

First use in commerce: Apr 01, 2005

Household or kitchen utensils and containers; cookware and tableware, except forks, knives and spoons; combs and sponges; brushes, except paintbrushes; brush-making materials; articles for cleaning purposes; unworked or semi-worked glass, except building glass; glassware, porcelain and earthenware.

This description is as filed with the USPTO and defines the scope of trademark protection.

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

Status History

29 events

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Aug 16, 2026

Code APRE

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Aug 16, 2026

Code 89AG

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Aug 16, 2026

Code RNL2

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Aug 16, 2026

Code NA89

TEAS SECTION 8 & 9 RECEIVED

Jun 18, 2026

Code E89R

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jun 20, 2025

Code REM2

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Sep 11, 2016

Code APRE

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Sep 11, 2016

Code 89AG

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Sep 11, 2016

Code RNL1

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Sep 11, 2016

Code NA89

TEAS SECTION 8 & 9 RECEIVED

Jun 20, 2016

Code E89R

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

May 18, 2016

Code ASGN

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jun 20, 2015

Code REM2

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Apr 09, 2014

Code ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Feb 12, 2014

Code ASCK

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jan 04, 2012

Code APRE

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jan 04, 2012

Code C15A

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Jan 04, 2012

Code NA85

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Dec 29, 2011

Code ASCK

TEAS SECTION 8 & 15 RECEIVED

Nov 16, 2011

Code E815

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Jan 05, 2011

Code ASGN

REGISTERED-PRINCIPAL REGISTER

Jun 20, 2006

Code R.PR

PUBLISHED FOR OPPOSITION

Mar 28, 2006

Code PUBO

NOTICE OF PUBLICATION

Mar 08, 2006

Code NPUB

ASSIGNED TO LIE

Feb 08, 2006

Code ALIE

LAW OFFICE PUBLICATION REVIEW COMPLETED

Feb 08, 2006

Code PREV

APPROVED FOR PUB - PRINCIPAL REGISTER

Jan 28, 2006

Code CNSA

ASSIGNED TO EXAMINER

Jan 26, 2006

Code DOCK

NEW APPLICATION ENTERED

Jul 11, 2005

Code NWAP

Other Marks by E.L.F. COSMETICS, INC.

Additional USPTO filings from the same owner.

SHE

SHEER FOR IT

50012110

e.l.f. Cosmetics, Inc.

REGISTERED

GET

GET READY WITH MUSIC

98726262

e.l.f. Cosmetics, Inc.

REGISTERED

ZER

ZERO DISTANCE

99880762

e.l.f. Cosmetics, Inc.

REGISTERED

THI

THIRST BURST

99664609

e.l.f. Cosmetics, Inc.

REGISTERED

Other Marks in Class 003 — Non-medicated cosmetics, toiletry preparations & cleaning preparations

Recently filed and registered marks in the same international class.

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E.L.F.

What to file next

Full Goods & Services

Filing Basis & Declarations

Other Marks by E.L.F. COSMETICS, INC.

Other Marks in Class 003 — Non-medicated cosmetics, toiletry preparations & cleaning preparations

Other Marks by Chester Rothstein

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