Who owns the GUIDE trademark?

The GUIDE trademark is owned by GENERAL MOTORS LLC.

What class is the GUIDE trademark registered in?

The GUIDE trademark is registered in Class 011 (Lighting, heating, cooling & sanitary apparatus).

What is the serial number for GUIDE?

The USPTO serial number for GUIDE is 73509406.

What is the registration number for GUIDE?

GUIDE is registered under USPTO registration number 1342435.

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Section 8/9 declaration window

June 18, 2035

3147 days remaining

GUI

GUIDE

REGISTERED

Serial: 73509406
Reg: 1342435
Filed: Nov 19, 1984
Owner: GENERAL MOTORS LLC

Apparatus and installations for lighting, heating, cooling, steam generating, cooking, drying, ventilating, water supply and sanitary purposes.

What to file next

Section 9 renewal, filed with a Section 8 declaration

When: Due between the ninth and tenth anniversary of registration, then before each tenth anniversary after that.
Extensions and grace: A six-month grace period follows, with an added per-class fee.
If it is missed: A missed renewal cancels the registration, and there is no revival route for it.

How Section 9 renewal works

General information about USPTO practice, not legal advice. The register is the authority, and a filing that has not yet posted can change what is owed.

Full Goods & Services

Class 011Lighting, heating, cooling & sanitary apparatus

US codes: 021

First use anywhere: Jan 27, 1925

First use in commerce: Jan 27, 1925

Apparatus and installations for lighting, heating, cooling, steam generating, cooking, drying, ventilating, water supply and sanitary purposes.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

63 events

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TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jan 20, 2026

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APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jan 20, 2026

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TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jan 20, 2026

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ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

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TEAS CHANGE OF CORRESPONDENCE RECEIVED

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CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jan 12, 2026

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REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jan 12, 2026

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REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

Jan 12, 2026

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NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Jan 12, 2026

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Dec 03, 2025

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TEAS SECTION 8 & 9 RECEIVED

Oct 07, 2025

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TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Feb 17, 2025

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ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

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TEAS CHANGE OF CORRESPONDENCE RECEIVED

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COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jun 18, 2024

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Jan 30, 2024

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CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Feb 09, 2015

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REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Feb 09, 2015

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REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Feb 09, 2015

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NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Feb 09, 2015

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TEAS SECTION 8 & 9 RECEIVED

Jan 28, 2015

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ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Nov 05, 2014

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AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Jan 22, 2014

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ASSIGNED TO PARALEGAL

Apr 01, 2005

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REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Apr 01, 2005

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REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Apr 01, 2005

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PAPER RECEIVED

Feb 23, 2005

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REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Feb 23, 2005

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REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jan 24, 1991

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REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

Oct 25, 1990

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REGISTERED-PRINCIPAL REGISTER

Jun 18, 1985

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PUBLISHED FOR OPPOSITION

Apr 09, 1985

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NOTICE OF PUBLICATION

Mar 08, 1985

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APPROVED FOR PUB - PRINCIPAL REGISTER

Jan 24, 1985

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ASSIGNED TO EXAMINER

Jan 23, 1985

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GUIDE

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