Who owns the HEALTHEQUITY INVESTOR CHOICE trademark?

The HEALTHEQUITY INVESTOR CHOICE trademark is owned by HealthEquity, Inc..

What class is the HEALTHEQUITY INVESTOR CHOICE trademark registered in?

The HEALTHEQUITY INVESTOR CHOICE trademark is registered in Class 036 (Insurance, financial & real estate services).

What is the serial number for HEALTHEQUITY INVESTOR CHOICE?

The USPTO serial number for HEALTHEQUITY INVESTOR CHOICE is 99677001.

What is the registration number for HEALTHEQUITY INVESTOR CHOICE?

HEALTHEQUITY INVESTOR CHOICE is registered under USPTO registration number 8434851.

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Updated Oct 7, 2026·26 searches this week

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USPTO Trademark Record

REGISTERED

HEALTHEQUITY INVESTOR CHOICE

SN 99677001·Reg 8434851·Filed Mar 02, 2026

Owner HealthEquity, Inc.

Financial, monetary and banking services; insurance services; real estate services.

HEALTHEQUITY INVESTOR CHOICE (Serial No. 99677001), Registration No. 8434851, is a registered US trademark filed on Mar 02, 2026 by HealthEquity, Inc.. This trademark covers Class 036 (Insurance, financial & real estate services).

early section 8: September 15, 2032

Mark Intelligence

HEALTHEQUITY INVESTOR CHOICE (Reg. #8434851) is a registered US trademark that has been protecting its owner, HealthEquity, Inc., since 2026. The mark covers Class 036 (Insurance, financial & real estate services). Goods and services include Financial, monetary and banking services; insurance services; real estate services.. The mark faced 1 opposition proceeding during prosecution.

FILED

Mar 02, 2026

SERIAL

99677001

REG#

8434851

REGISTERED

Sep 15, 2026

Filing Information

StatusREGISTERED

Filing DateMar 02, 2026

Serial Number99677001

Registration No.8434851

Registration DateSep 15, 2026

Status DateSep 15, 2026

Published for OppositionJul 28, 2026

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application Currently

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 036Insurance, financial & real estate services

US codes: 100, 101, 102

First use anywhere: Dec 11, 2025

First use in commerce: Jan 02, 2026

Financial, monetary and banking services; insurance services; real estate services.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

10 events

REGISTERED-PRINCIPAL REGISTER

Sep 15, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Sep 15, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

Jul 28, 2026

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jul 28, 2026

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jul 22, 2026

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

ASSIGNED TO EXAMINER

Jun 29, 2026

ASSIGNED TO EXAMINER

APPROVED FOR PUB - PRINCIPAL REGISTER

Jun 29, 2026

APPROVED FOR PUB - PRINCIPAL REGISTER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jun 28, 2026

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Mar 02, 2026

NEW APPLICATION ENTERED

APPLICATION FILING RECEIPT MAILED

Mar 02, 2026

APPLICATION FILING RECEIPT MAILED

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