Who owns the IT'S NOT CRAZY, IT'S CASEY'S trademark?

The IT'S NOT CRAZY, IT'S CASEY'S trademark is owned by Casey's Retail Company.

What is the serial number for IT'S NOT CRAZY, IT'S CASEY'S?

The USPTO serial number for IT'S NOT CRAZY, IT'S CASEY'S is 98978331.

What is the registration number for IT'S NOT CRAZY, IT'S CASEY'S?

IT'S NOT CRAZY, IT'S CASEY'S is registered under USPTO registration number 8383182.

ITS

USPTO Trademark Record

REGISTERED

IT'S NOT CRAZY, IT'S CASEY'S

Q: What class is the IT'S NOT CRAZY, IT'S CASEY'S trademark registered in?

The IT'S NOT CRAZY, IT'S CASEY'S trademark is registered in Class 035 (Advertising, business management & retail services), Class 043 (Food & beverage services, hospitality).

SN 98978331·Reg 8383182·Filed Feb 26, 2024

Owner Casey's Retail Company

Advertising; business management, organization and administration; office functions.; Services for providing food and drink; temporary accommodation.

IT'S NOT CRAZY, IT'S CASEY'S (Serial No. 98978331), Registration No. 8383182, is a registered US trademark filed on Feb 26, 2024 by Casey's Retail Company. This trademark covers Class 035 (Advertising, business management & retail services), Class 043 (Food & beverage services, hospitality).

early section 8: August 04, 2032

Mark Intelligence

IT'S NOT CRAZY, IT'S CASEY'S (Reg. #8383182) is a registered US trademark that has been protecting its owner, Casey's Retail Company, since 2024. The mark covers Class 035 (Advertising, business management & retail services) and Class 043 (Food & beverage services, hospitality) respectively. Goods and services include Advertising; business management, organization and administration; office functions.; Services for providing food and dr.... The mark faced 1 opposition proceeding during prosecution.

FILED

Feb 26, 2024

SERIAL

98978331

REG#

8383182

REGISTERED

Aug 04, 2026

Owner

Applicant

Casey's Retail Company

Entity

Corporation

State

Address

One SE Convenience Blvd., Ankeny, IA, 50021

Country

Attorney

NameJohn C. Pickerill

Law firm

John C. Pickerill FREDRIKSON & BYRON, P.A.

Docket

90483.45

Address

111 E. Grand Avenue, Suite 301, Des Moines, IA 50309, United States

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Filing Information

StatusREGISTERED

Filing DateFeb 26, 2024

Serial Number98978331

Registration No.8383182

Registration DateAug 04, 2026

Status DateAug 04, 2026

Published for OppositionNov 05, 2024

Mark TypeStandard characters

Attorney Docket90483.45

Status DescriptionLive and registered

Filing Signals

FILED

2024

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Apr 23, 2024

First use in commerce: Apr 23, 2024

Advertising; business management, organization and administration; office functions.

Class 043Food & beverage services, hospitality

US codes: 100, 101

First use anywhere: Apr 23, 2024

First use in commerce: Apr 23, 2024

Services for providing food and drink; temporary accommodation.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

31 events

REGISTERED-PRINCIPAL REGISTER

Aug 04, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Aug 04, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Jul 11, 2026

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Jul 11, 2026

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Jun 09, 2026

CASE ASSIGNED TO INTENT TO USE PARALEGAL

DIVISIONAL PROCESSING COMPLETE

Jun 09, 2026

DIVISIONAL PROCESSING COMPLETE

PETITION TO DIRECTOR DISMISSED

Jun 09, 2026

PETITION TO DIRECTOR DISMISSED

STATEMENT OF USE PROCESSING COMPLETE

Jun 09, 2026

STATEMENT OF USE PROCESSING COMPLETE

ASSIGNED TO PETITION STAFF

May 04, 2026

ASSIGNED TO PETITION STAFF

TEAS PETITION TO DIRECTOR RECEIVED

Dec 18, 2025

TEAS PETITION TO DIRECTOR RECEIVED

PETITION TO REVIVE-GRANTED

Dec 17, 2025

PETITION TO REVIVE-GRANTED

NOTICE OF REVIVAL - E-MAILED

Dec 17, 2025

NOTICE OF REVIVAL - E-MAILED

SOU EXTENSION RECEIVED WITH TEAS PETITION

Dec 17, 2025

SOU EXTENSION RECEIVED WITH TEAS PETITION

TEAS PETITION TO REVIVE RECEIVED

Dec 17, 2025

TEAS PETITION TO REVIVE RECEIVED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Dec 16, 2025

CASE ASSIGNED TO INTENT TO USE PARALEGAL

TEAS REQUEST TO DIVIDE RECEIVED

Jun 17, 2025

TEAS REQUEST TO DIVIDE RECEIVED

TEAS STATEMENT OF USE RECEIVED

Jun 17, 2025

TEAS STATEMENT OF USE RECEIVED

DIVISIONAL REQUEST RECEIVED

Jun 17, 2025

DIVISIONAL REQUEST RECEIVED

USE AMENDMENT FILED

Jun 17, 2025

USE AMENDMENT FILED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Dec 17, 2024

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Nov 05, 2024

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Nov 05, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Oct 16, 2024

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Sep 26, 2024

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Sep 09, 2024

ASSIGNED TO EXAMINER

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Sep 05, 2024

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Sep 05, 2024

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Sep 05, 2024

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Sep 05, 2024

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Mar 28, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Feb 29, 2024

NEW APPLICATION ENTERED

IT'S NOT CRAZY, IT'S CASEY'S

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Other Marks by Casey's Retail Company

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