Who owns the LIFE OF THE SOUTH trademark?

The LIFE OF THE SOUTH trademark is owned by FORTEGRA FINANCIAL (DELAWARE) CORPORATION.

What class is the LIFE OF THE SOUTH trademark registered in?

The LIFE OF THE SOUTH trademark is registered in Class 036 (Insurance, financial & real estate services).

What is the serial number for LIFE OF THE SOUTH?

The USPTO serial number for LIFE OF THE SOUTH is 73506423.

What is the registration number for LIFE OF THE SOUTH?

LIFE OF THE SOUTH is registered under USPTO registration number 1375035.

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LIF

USPTO Trademark Record

REGISTERED

LIFE OF THE SOUTH

SN 73506423·Reg 1375035·Filed Oct 31, 1984

Owner FORTEGRA FINANCIAL (DELAWARE) CORPORATION

Financial, monetary and banking services; insurance services; real estate services.

LIFE OF THE SOUTH (Serial No. 73506423), Registration No. 1375035, is a registered US trademark filed on Oct 31, 1984 by FORTEGRA FINANCIAL (DELAWARE) CORPORATION. This trademark covers Class 036 (Insurance, financial & real estate services).

Section 8/9 declaration window: December 10, 2035

Mark Intelligence

LIFE OF THE SOUTH (Reg. #1375035) is a registered US trademark that has been protecting its owner, FORTEGRA FINANCIAL (DELAWARE) CORPORATION, since 1984. The mark covers Class 036 (Insurance, financial & real estate services). Goods and services include Financial, monetary and banking services; insurance services; real estate services.. The mark faced 1 opposition proceeding during prosecution.

FILED

Oct 31, 1984

SERIAL

73506423

REG#

1375035

REGISTERED

Dec 10, 1985

Filing Information

StatusREGISTERED

Filing DateOct 31, 1984

Serial Number73506423

Registration No.1375035

Registration DateDec 10, 1985

Status DateFeb 08, 2026

Published for OppositionOct 01, 1985

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 Acknowledged

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 036Insurance, financial & real estate services

US codes: 102

First use anywhere: Sep 22, 1981

First use in commerce: Jan 01, 1982

Financial, monetary and banking services; insurance services; real estate services.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

28 events

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Feb 08, 2026

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Feb 08, 2026

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

Feb 08, 2026

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Feb 08, 2026

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Nov 06, 2025

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Dec 10, 2024

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Aug 19, 2020

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Feb 23, 2016

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Feb 23, 2016

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Feb 23, 2016

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Feb 18, 2016

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Dec 09, 2015

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

TEAS SECTION 8 & 9 RECEIVED

Dec 04, 2015

TEAS SECTION 8 & 9 RECEIVED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Aug 19, 2009

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Mar 27, 2006

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Mar 27, 2006

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

ASSIGNED TO PARALEGAL

Mar 23, 2006

ASSIGNED TO PARALEGAL

CASE FILE IN TICRS

Jan 17, 2006

CASE FILE IN TICRS

PAPER RECEIVED

Dec 05, 2005

PAPER RECEIVED

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Dec 05, 2005

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Mar 25, 1991

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

Dec 28, 1990

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

REGISTERED-PRINCIPAL REGISTER

Dec 10, 1985

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Oct 01, 1985

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Aug 30, 1985

NOTICE OF PUBLICATION

APPROVED FOR PUB - PRINCIPAL REGISTER

Aug 01, 1985

APPROVED FOR PUB - PRINCIPAL REGISTER

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jul 17, 1985

CORRESPONDENCE RECEIVED IN LAW OFFICE

NON-FINAL ACTION MAILED

Jan 14, 1985

NON-FINAL ACTION MAILED

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