Who owns the MAKE IT EXCEPTIONAL trademark?

The MAKE IT EXCEPTIONAL trademark is owned by Durbin Family Wines, LLC.

What class is the MAKE IT EXCEPTIONAL trademark registered in?

The MAKE IT EXCEPTIONAL trademark is registered in Class 033 (Alcoholic beverages (except beer)).

What is the serial number for MAKE IT EXCEPTIONAL?

The USPTO serial number for MAKE IT EXCEPTIONAL is 99010364.

What is the registration number for MAKE IT EXCEPTIONAL?

MAKE IT EXCEPTIONAL is registered under USPTO registration number 8347767.

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Updated Nov 4, 2026·16 searches this week

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Section 8 declaration window

July 14, 2032

2078 days remaining

MAK

MAKE IT EXCEPTIONAL

REGISTERED

Serial: 99010364
Reg: 8347767
Filed: Jan 17, 2025
Owner: Durbin Family Wines, LLC

Alcoholic beverages, except beers; alcoholic preparations for making beverages.

What to file next

Section 8 declaration of continued use

When: Due between the fifth and sixth anniversary of registration.
Extensions and grace: A six-month grace period follows, with an added per-class fee.
If it is missed: A missed Section 8 cancels the registration, and there is no revival route for it.

How the Section 8 deadline works

General information about USPTO practice, not legal advice. The register is the authority, and a filing that has not yet posted can change what is owed.

Full Goods & Services

Class 033Alcoholic beverages (except beer)

US codes: 047, 049

First use anywhere: Dec 01, 2025

First use in commerce: Dec 01, 2025

Alcoholic beverages, except beers; alcoholic preparations for making beverages.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

16 events

REGISTERED-PRINCIPAL REGISTER

Jul 14, 2026

Code R.PR

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jul 14, 2026

Code NRCC

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Jun 24, 2026

Code CNPR

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Jun 24, 2026

Code SUNA

STATEMENT OF USE PROCESSING COMPLETE

Jun 23, 2026

Code SUPC

TEAS STATEMENT OF USE RECEIVED

Mar 27, 2026

Code EISU

USE AMENDMENT FILED

Mar 27, 2026

Code IUAF

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Sep 30, 2025

Code NOAM

PUBLISHED FOR OPPOSITION

Aug 05, 2025

Code PUBO

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Aug 05, 2025

Code NPUB

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jul 30, 2025

Code NONP

ASSIGNED TO EXAMINER

Jun 29, 2025

Code DOCK

APPROVED FOR PUB - PRINCIPAL REGISTER

Jun 29, 2025

Code CNSA

NEW APPLICATION ENTERED

Jan 17, 2025

Code NWAP

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jan 17, 2025

Code NWOS

APPLICATION FILING RECEIPT MAILED

Jan 17, 2025

Code MAFR

MAKE IT EXCEPTIONAL

What to file next

Full Goods & Services

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