Who owns the MARKETVALUE trademark?

The MARKETVALUE trademark is owned by EquiTrust Life Insurance Company.

What class is the MARKETVALUE trademark registered in?

The MARKETVALUE trademark is registered in Class 036 (Insurance, financial & real estate services).

What is the serial number for MARKETVALUE?

The USPTO serial number for MARKETVALUE is 99188039.

What is the registration number for MARKETVALUE?

MARKETVALUE is registered under USPTO registration number 8259074.

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Home Search: MARKETVALUEMARKETVALUE #99188039

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Updated Sep 16, 2026·18 searches this week

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MAR

USPTO Trademark Record

REGISTERED

MARKETVALUE

SN 99188039·Reg 8259074·Filed May 15, 2025

Owner EquiTrust Life Insurance Company

Financial, monetary and banking services; insurance services; real estate services.

MARKETVALUE (Serial No. 99188039), Registration No. 8259074, is a registered US trademark filed on May 15, 2025 by EquiTrust Life Insurance Company. This trademark covers Class 036 (Insurance, financial & real estate services).

early section 8: May 19, 2032

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Mark Intelligence

MARKETVALUE (Reg. #8259074) is a registered US trademark that has been protecting its owner, EquiTrust Life Insurance Company, since 2025. The mark covers Class 036 (Insurance, financial & real estate services). Goods and services include Financial, monetary and banking services; insurance services; real estate services.. The mark faced 1 opposition proceeding during prosecution.

FILED

May 15, 2025

SERIAL

99188039

REG#

8259074

REGISTERED

May 19, 2026

Filing Information

StatusREGISTERED

Filing DateMay 15, 2025

Serial Number99188039

Registration No.8259074

Registration DateMay 19, 2026

Status DateMay 19, 2026

Published for OppositionMar 31, 2026

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application Currently

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 036Insurance, financial & real estate services

US codes: 100, 101, 102

First use anywhere: Jun 15, 2004

First use in commerce: Jun 15, 2004

Financial, monetary and banking services; insurance services; real estate services.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

21 events

REGISTERED-PRINCIPAL REGISTER

May 19, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

May 19, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

May 19, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

Mar 31, 2026

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Mar 31, 2026

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Mar 25, 2026

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

EXAMINERS AMENDMENT -WRITTEN

Mar 09, 2026

EXAMINERS AMENDMENT -WRITTEN

EXAMINERS AMENDMENT E-MAILED

Mar 09, 2026

EXAMINERS AMENDMENT E-MAILED

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Mar 09, 2026

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

EXAMINER'S AMENDMENT ENTERED

Mar 09, 2026

EXAMINER'S AMENDMENT ENTERED

APPROVED FOR PUB - PRINCIPAL REGISTER

Mar 09, 2026

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS/EMAIL CORRESPONDENCE ENTERED

Feb 03, 2026

TEAS/EMAIL CORRESPONDENCE ENTERED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Feb 02, 2026

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Feb 02, 2026

CORRESPONDENCE RECEIVED IN LAW OFFICE

NON-FINAL ACTION WRITTEN

Nov 01, 2025

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Nov 01, 2025

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Nov 01, 2025

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Sep 29, 2025

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Sep 24, 2025

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

May 15, 2025

NEW APPLICATION ENTERED

APPLICATION FILING RECEIPT MAILED

May 15, 2025

APPLICATION FILING RECEIPT MAILED

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