Who owns the MITCHUM TRUE TO YOU trademark?

The MITCHUM TRUE TO YOU trademark is owned by BrandCo Mitchum 2020 LLC.

What class is the MITCHUM TRUE TO YOU trademark registered in?

The MITCHUM TRUE TO YOU trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

What is the serial number for MITCHUM TRUE TO YOU?

The USPTO serial number for MITCHUM TRUE TO YOU is 98559025.

What is the registration number for MITCHUM TRUE TO YOU?

MITCHUM TRUE TO YOU is registered under USPTO registration number 7896695.

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MIT

USPTO Trademark Record

REGISTERED

MITCHUM TRUE TO YOU

SN 98559025·Reg 7896695·Filed May 20, 2024

Owner BrandCo Mitchum 2020 LLC

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

MITCHUM TRUE TO YOU (Serial No. 98559025), Registration No. 7896695, is a registered US trademark filed on May 20, 2024 by BrandCo Mitchum 2020 LLC. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

early section 8: August 19, 2031

Mark Intelligence

MITCHUM TRUE TO YOU (Reg. #7896695) is a registered US trademark that has been protecting its owner, BrandCo Mitchum 2020 LLC, since 2024. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations). Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

May 20, 2024

SERIAL

98559025

REG#

7896695

REGISTERED

Aug 19, 2025

Filing Information

StatusREGISTERED

Filing DateMay 20, 2024

Serial Number98559025

Registration No.7896695

Registration DateAug 19, 2025

Status DateAug 19, 2025

Published for OppositionJun 03, 2025

Filing Basis & Declarations

Standard Characters ClaimedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

16 events

REGISTERED-PRINCIPAL REGISTER

Aug 19, 2025

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Aug 19, 2025

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

Jun 03, 2025

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jun 03, 2025

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

May 28, 2025

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED

May 02, 2025

ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED

APPROVED FOR PUB - PRINCIPAL REGISTER

Apr 17, 2025

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Mar 11, 2025

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Mar 11, 2025

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Mar 11, 2025

TEAS/EMAIL CORRESPONDENCE ENTERED

NON-FINAL ACTION WRITTEN

Dec 11, 2024

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Dec 11, 2024

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Dec 11, 2024

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Dec 04, 2024

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Nov 22, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

May 20, 2024

NEW APPLICATION ENTERED

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