Who owns the POINTING THE WAY trademark?

The POINTING THE WAY trademark is owned by Shell Vacations L.L.C..

What is the serial number for POINTING THE WAY?

The USPTO serial number for POINTING THE WAY is 76043345.

What is the registration number for POINTING THE WAY?

POINTING THE WAY is registered under USPTO registration number 2575247.

POI

USPTO Trademark Record

REGISTERED

POINTING THE WAY

Q: What class is the POINTING THE WAY trademark registered in?

The POINTING THE WAY trademark is registered in Class 036 (Insurance, financial & real estate services), Class 042 (Scientific, technology & SaaS services).

SN 76043345·Reg 2575247·Filed May 08, 2000

Owner Shell Vacations L.L.C.

Financial, monetary and banking services; insurance services; real estate services.; Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

POINTING THE WAY (Serial No. 76043345), Registration No. 2575247, is a registered US trademark filed on May 08, 2000 by Shell Vacations L.L.C.. This trademark covers Class 036 (Insurance, financial & real estate services), Class 042 (Scientific, technology & SaaS services).

Section 8/9 declaration window: June 04, 2032

Mark Intelligence

POINTING THE WAY (Reg. #2575247) is a registered US trademark that has been protecting its owner, Shell Vacations L.L.C., since 2000. The mark covers Class 036 (Insurance, financial & real estate services) and Class 042 (Scientific, technology & SaaS services) respectively. Goods and services include Financial, monetary and banking services; insurance services; real estate services.; Scientific and technological servic.... The mark faced 1 opposition proceeding during prosecution.

FILED

May 08, 2000

SERIAL

76043345

REG#

2575247

REGISTERED

Jun 04, 2002

Owner

Applicant

Shell Vacations L.L.C.

Entity

Corporation

State

Address

501 West Church Street, Orlando, FL, 32805

Country

Attorney

NameRyan Morettini

Law firm

Ryan Morettini Travel + Leisure Co.

Address

501 West Church Street, Orlando, FL 32805, United States

Get pre-filing clearance

AI attorney analyzes your proposed mark against USPTO — Go/No-Go verdict, class-by-class risks, and strategy recommendations.

Run clearance

Filing Information

StatusREGISTERED

Filing DateMay 08, 2000

Serial Number76043345

Registration No.2575247

Registration DateJun 04, 2002

Status DateDec 01, 2022

Published for OppositionMar 12, 2002

Next RenewalJune 04, 2032

Mark TypeTypeset (words/letters/numbers)

Status DescriptionLive and registered, renewed

Filing Signals

FILED

2000

YEARS AGO

26y

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

Search 14M+ trademarks

Free USPTO lookups by name, owner, or serial number. No account needed.

Search now

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 036Insurance, financial & real estate services

US codes: 100, 101, 102

First use anywhere: Jun 01, 1999

First use in commerce: Jun 26, 1999

Financial, monetary and banking services; insurance services; real estate services.

Class 042Scientific, technology & SaaS services

US codes: 100, 101

First use anywhere: Jun 01, 1999

First use in commerce: Jun 26, 1999

Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

45 events

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jan 09, 2026

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jan 09, 2026

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jan 09, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jan 09, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jan 09, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Dec 01, 2022

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Dec 01, 2022

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Dec 01, 2022

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

POST REGISTRATION ACTION MAILED - SEC. 8 & 9

Oct 17, 2022

POST REGISTRATION ACTION MAILED - SEC. 8 & 9

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

Oct 17, 2022

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

Sep 09, 2022

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

POST REGISTRATION ACTION MAILED - SEC. 8 & 9

Aug 31, 2022

POST REGISTRATION ACTION MAILED - SEC. 8 & 9

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Aug 30, 2022

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 9 RECEIVED

Mar 11, 2022

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jun 04, 2021

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jun 25, 2019

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jun 25, 2019

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jul 09, 2018

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jul 09, 2018

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Jun 13, 2018

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jan 03, 2013

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jan 03, 2013

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jan 03, 2013

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jan 03, 2013

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jan 03, 2013

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

May 21, 2012

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

May 21, 2012

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

May 21, 2012

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

May 21, 2012

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

May 14, 2012

TEAS SECTION 8 & 9 RECEIVED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jun 21, 2008

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

ASSIGNED TO PARALEGAL

Jun 11, 2008

ASSIGNED TO PARALEGAL

TEAS SECTION 8 & 15 RECEIVED

May 28, 2008

TEAS SECTION 8 & 15 RECEIVED

CASE FILE IN TICRS

Sep 06, 2007

CASE FILE IN TICRS

REGISTERED-PRINCIPAL REGISTER

Jun 04, 2002

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Mar 12, 2002

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Feb 20, 2002

NOTICE OF PUBLICATION

APPROVED FOR PUB - PRINCIPAL REGISTER

Oct 10, 2001

APPROVED FOR PUB - PRINCIPAL REGISTER

NON-FINAL ACTION MAILED

Jun 12, 2001

NON-FINAL ACTION MAILED

USE AMENDMENT ACCEPTED

Jun 11, 2001

USE AMENDMENT ACCEPTED

AMENDMENT TO USE PROCESSING COMPLETE

Mar 20, 2001

AMENDMENT TO USE PROCESSING COMPLETE

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jan 22, 2001

CORRESPONDENCE RECEIVED IN LAW OFFICE

USE AMENDMENT FILED

Dec 21, 2000

USE AMENDMENT FILED

NON-FINAL ACTION MAILED

Nov 06, 2000

NON-FINAL ACTION MAILED

ASSIGNED TO EXAMINER

Oct 23, 2000

ASSIGNED TO EXAMINER

POINTING THE WAY

Get pre-filing clearance

Search 14M+ trademarks

Run a conflict check

Other Marks by Shell Vacations L.L.C.

Other Marks in Class 036 — Insurance, financial & real estate services

Other Marks by Ryan Morettini

Resources

Company