Who owns the SELECT CHOICE trademark?

The SELECT CHOICE trademark is owned by DIRECTV, LLC.

What class is the SELECT CHOICE trademark registered in?

The SELECT CHOICE trademark is registered in Class 038 (Telecommunications services).

What is the serial number for SELECT CHOICE?

The USPTO serial number for SELECT CHOICE is 74687965.

What is the registration number for SELECT CHOICE?

SELECT CHOICE is registered under USPTO registration number 2073071.

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SEL

USPTO Trademark Record

REGISTERED

SELECT CHOICE

SN 74687965·Reg 2073071·Filed Jun 13, 1995

Owner DIRECTV, LLC

Telecommunications.

SELECT CHOICE (Serial No. 74687965), Registration No. 2073071, is a registered US trademark filed on Jun 13, 1995 by DIRECTV, LLC. This trademark covers Class 038 (Telecommunications services).

renewal 30y period: June 24, 2027254 days remaining

Mark Intelligence

SELECT CHOICE (Reg. #2073071) is a registered US trademark that has been protecting its owner, DIRECTV, LLC, since 1995. The mark covers Class 038 (Telecommunications services). Goods and services include Telecommunications.. The mark faced 1 opposition proceeding during prosecution.

FILED

Jun 13, 1995

SERIAL

74687965

REG#

2073071

REGISTERED

Jun 24, 1997

Filing Information

StatusREGISTERED

Filing DateJun 13, 1995

Serial Number74687965

Registration No.2073071

Registration DateJun 24, 1997

Status DateAug 11, 2017

Published for OppositionApr 01, 1997

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlySection 8 AcceptedSection 15 Acknowledged

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 038Telecommunications services

US codes: 100, 101, 104

First use anywhere: May 31, 1995

First use in commerce: May 31, 1995

Telecommunications.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

40 events

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jun 24, 2026

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Dec 01, 2025

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Nov 26, 2025

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Jan 31, 2024

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Feb 08, 2022

TEAS CHANGE OF OWNER ADDRESS RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Feb 08, 2022

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Feb 08, 2022

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Feb 08, 2022

TEAS CHANGE OF CORRESPONDENCE RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Feb 08, 2022

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Aug 18, 2021

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Aug 11, 2021

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Aug 11, 2017

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Aug 11, 2017

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Aug 11, 2017

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Aug 11, 2017

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Jul 05, 2017

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jun 24, 2016

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Apr 04, 2012

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jul 20, 2007

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Jul 20, 2007

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

ASSIGNED TO PARALEGAL

Jul 19, 2007

ASSIGNED TO PARALEGAL

TEAS SECTION 8 & 9 RECEIVED

Jun 25, 2007

TEAS SECTION 8 & 9 RECEIVED

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Jun 25, 2007

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

CASE FILE IN TICRS

Dec 06, 2006

CASE FILE IN TICRS

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Mar 27, 2003

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

TEAS SECTION 8 & 15 RECEIVED

Jan 15, 2003

TEAS SECTION 8 & 15 RECEIVED

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

Jan 15, 2003

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

REGISTERED-PRINCIPAL REGISTER

Jun 24, 1997

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Apr 01, 1997

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Feb 28, 1997

NOTICE OF PUBLICATION

USE AMENDMENT ACCEPTED

Jan 13, 1997

USE AMENDMENT ACCEPTED

APPROVED FOR PUB - PRINCIPAL REGISTER

Jan 13, 1997

APPROVED FOR PUB - PRINCIPAL REGISTER

AMENDMENT TO USE PROCESSING COMPLETE

Nov 02, 1996

AMENDMENT TO USE PROCESSING COMPLETE

PREVIOUS ALLOWANCE COUNT WITHDRAWN

Oct 03, 1996

PREVIOUS ALLOWANCE COUNT WITHDRAWN

APPROVED FOR PUB - PRINCIPAL REGISTER

Sep 03, 1996

APPROVED FOR PUB - PRINCIPAL REGISTER

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jun 03, 1996

CORRESPONDENCE RECEIVED IN LAW OFFICE

USE AMENDMENT FILED

May 30, 1996

USE AMENDMENT FILED

NON-FINAL ACTION MAILED

Dec 01, 1995

NON-FINAL ACTION MAILED

ASSIGNED TO EXAMINER

Nov 01, 1995

ASSIGNED TO EXAMINER

Oct 26, 1995

ASSIGNED TO EXAMINER

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