Who owns the SHEA BETTER trademark?

The SHEA BETTER trademark is owned by eos Products, LLC.

What class is the SHEA BETTER trademark registered in?

The SHEA BETTER trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

What is the serial number for SHEA BETTER?

The USPTO serial number for SHEA BETTER is 88205840.

What is the registration number for SHEA BETTER?

SHEA BETTER is registered under USPTO registration number 5898834.

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Home Search: SHEA BETTERSHEA BETTER #88205840

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SHE

USPTO Trademark Record

REGISTERED

SHEA BETTER

SN 88205840·Reg 5898834·Filed Nov 26, 2018

Owner eos Products, LLC

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

SHEA BETTER (Serial No. 88205840), Registration No. 5898834, is a registered US trademark filed on Nov 26, 2018 by eos Products, LLC. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

Section 8/9 declaration window: October 29, 2029

Conflict Analysis

Full conflict analysis for SHEA BETTER (SN 88205840) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

SHEA BETTER (Reg. #5898834) is a registered US trademark that has been protecting its owner, eos Products, LLC, since 2018. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations). Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

Nov 26, 2018

SERIAL

88205840

REG#

5898834

REGISTERED

Oct 29, 2019

Filing Information

StatusREGISTERED

Filing DateNov 26, 2018

Serial Number88205840

Registration No.5898834

Registration DateOct 29, 2019

Status DateJun 22, 2026

Published for OppositionMay 21, 2019

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

International Filings

Madrid Protocol1 filings

This mark has 1 Madrid Protocol filing on record with the USPTO.

1458581

480Feb 27, 2019

Source: USPTO Madrid International Filing Requests

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

First use anywhere: Jun 30, 2019

First use in commerce: Jun 30, 2019

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

36 events

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jun 22, 2026

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Jun 22, 2026

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

Jun 10, 2026

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Dec 10, 2025

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

OFFICE ACTION ISSUED POU1

Dec 10, 2025

OFFICE ACTION ISSUED POU1

TEAS SECTION 8 & 15 RECEIVED

Oct 20, 2025

TEAS SECTION 8 & 15 RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Oct 29, 2024

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

REGISTERED-PRINCIPAL REGISTER

Oct 29, 2019

REGISTERED-PRINCIPAL REGISTER

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Sep 24, 2019

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Sep 21, 2019

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Sep 18, 2019

CASE ASSIGNED TO INTENT TO USE PARALEGAL

STATEMENT OF USE PROCESSING COMPLETE

Sep 18, 2019

STATEMENT OF USE PROCESSING COMPLETE

TEAS STATEMENT OF USE RECEIVED

Aug 22, 2019

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Aug 22, 2019

USE AMENDMENT FILED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Jul 16, 2019

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

May 21, 2019

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

May 21, 2019

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

May 01, 2019

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

WITHDRAWN FROM PUB - OG REVIEW QUERY

Apr 02, 2019

WITHDRAWN FROM PUB - OG REVIEW QUERY

APPROVED FOR PUB - PRINCIPAL REGISTER

Mar 16, 2019

APPROVED FOR PUB - PRINCIPAL REGISTER

CORRESPONDENCE RECEIVED IN LAW OFFICE

Mar 08, 2019

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Mar 08, 2019

TEAS/EMAIL CORRESPONDENCE ENTERED

ASSIGNED TO LIE

Mar 04, 2019

ASSIGNED TO LIE

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Feb 28, 2019

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Feb 28, 2019

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Feb 28, 2019

TEAS/EMAIL CORRESPONDENCE ENTERED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Feb 28, 2019

TEAS RESPONSE TO OFFICE ACTION RECEIVED

NON-FINAL ACTION WRITTEN

Feb 14, 2019

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Feb 14, 2019

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Feb 14, 2019

NOTIFICATION OF NON-FINAL ACTION E-MAILED

PREVIOUS ALLOWANCE COUNT WITHDRAWN

Feb 12, 2019

PREVIOUS ALLOWANCE COUNT WITHDRAWN

WITHDRAWN FROM PUB - OG REVIEW QUERY

Jan 29, 2019

WITHDRAWN FROM PUB - OG REVIEW QUERY

APPROVED FOR PUB - PRINCIPAL REGISTER

Jan 10, 2019

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Jan 09, 2019

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Dec 14, 2018

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Nov 29, 2018

NEW APPLICATION ENTERED

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REGISTERED

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