Who owns the SOBE trademark?

The SOBE trademark is owned by South Beach Beverage Company, Inc.

What is the serial number for SOBE?

The USPTO serial number for SOBE is 98576570.

What is the registration number for SOBE?

SOBE is registered under USPTO registration number 0.

SOB

USPTO Trademark Record

PENDING

SOBE

Q: What class is the SOBE trademark registered in?

The SOBE trademark is registered in Class 005 (Pharmaceuticals, medical & veterinary preparations), Class 032 (Beer & non-alcoholic beverages).

SN 98576570·Reg 0·Filed May 30, 2024

Owner South Beach Beverage Company, Inc

Pharmaceuticals, medical and veterinary preparations; sanitary preparations for medical purposes; dietetic food and substances adapted for medical or veterinary purposes, food for babies; dietary supplements for human beings and animals; adhesive plasters, materials for dressings; material for filling teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.; Beers; non-alcoholic beverages; mineral and aerated waters; fruit beverages and fruit juices; syrups and other preparations for making non-alcoholic beverages.

SOBE (Serial No. 98576570), Registration No. 0, is a pending US trademark filed on May 30, 2024 by South Beach Beverage Company, Inc. This trademark covers Class 005 (Pharmaceuticals, medical & veterinary preparations), Class 032 (Beer & non-alcoholic beverages).

Statement of Use due: November 26, 202633 days remaining

Mark Intelligence

SOBE (Reg. #0) is a pending US trademark that was filed in 2024 and is currently under USPTO examination. The mark covers Class 005 (Pharmaceuticals, medical & veterinary preparations) and Class 032 (Beer & non-alcoholic beverages) respectively. Goods and services include Pharmaceuticals, medical and veterinary preparations; sanitary preparations for medical purposes; dietetic food and subs.... The mark faced 1 opposition proceeding during prosecution.

FILED

May 30, 2024

SERIAL

98576570

REG#

Owner

Applicant

South Beach Beverage Company, Inc

Entity

Corporation

State

Address

700 Anderson Hill Road, Purchase, NY, 10577

Country

Attorney

NamePaul A. Lee

Law firm

Paul A. Lee PepsiCo, Inc.

Docket

Beverages

Address

7701 Legacy Drive, Mail Stop 3A-421, Plano, TX 75024, United States

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Filing Information

StatusPENDING

Filing DateMay 30, 2024

Serial Number98576570

Registration No.0

Status DateMay 26, 2026

Published for OppositionOct 15, 2024

Mark TypeStandard characters

Attorney DocketBeverages

Status DescriptionLive and pending, third extension granted

Filing Signals

FILED

2024

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 005Pharmaceuticals, medical & veterinary preparations

US codes: 005, 006, 018, 044, 046, 051, 052

Class 032Beer & non-alcoholic beverages

US codes: 045, 046, 048

Beers; non-alcoholic beverages; mineral and aerated waters; fruit beverages and fruit juices; syrups and other preparations for making non-alcoholic beverages.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

26 events

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

May 27, 2026

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

May 26, 2026

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 3 FILED

May 26, 2026

SOU EXTENSION 3 FILED

SOU EXTENSION 3 GRANTED

May 26, 2026

SOU EXTENSION 3 GRANTED

SOU EXTENSION 2 GRANTED

Feb 10, 2026

SOU EXTENSION 2 GRANTED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Feb 10, 2026

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Feb 09, 2026

CASE ASSIGNED TO INTENT TO USE PARALEGAL

ABANDONMENT - NO USE STATEMENT FILED

Dec 29, 2025

ABANDONMENT - NO USE STATEMENT FILED

TEAS PETITION TO REVIVE RECEIVED

Dec 29, 2025

TEAS PETITION TO REVIVE RECEIVED

PETITION TO REVIVE-GRANTED

Dec 29, 2025

PETITION TO REVIVE-GRANTED

NOTICE OF REVIVAL - E-MAILED

Dec 29, 2025

NOTICE OF REVIVAL - E-MAILED

SOU EXTENSION RECEIVED WITH TEAS PETITION

Dec 29, 2025

SOU EXTENSION RECEIVED WITH TEAS PETITION

ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED

Dec 29, 2025

ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED

SOU EXTENSION 2 FILED

Nov 26, 2025

SOU EXTENSION 2 FILED

SOU EXTENSION 1 GRANTED

May 14, 2025

SOU EXTENSION 1 GRANTED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

May 14, 2025

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

May 13, 2025

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 1 FILED

May 13, 2025

SOU EXTENSION 1 FILED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Dec 09, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Nov 26, 2024

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Oct 15, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

PUBLISHED FOR OPPOSITION

Oct 15, 2024

PUBLISHED FOR OPPOSITION

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Sep 25, 2024

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

ASSIGNED TO EXAMINER

Sep 09, 2024

ASSIGNED TO EXAMINER

APPROVED FOR PUB - PRINCIPAL REGISTER

Sep 09, 2024

APPROVED FOR PUB - PRINCIPAL REGISTER

NEW APPLICATION ENTERED

May 30, 2024

NEW APPLICATION ENTERED

SOBE

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