Who owns the SWEET HONESTY trademark?

The SWEET HONESTY trademark is owned by AVON NA IP LLC.

What class is the SWEET HONESTY trademark registered in?

The SWEET HONESTY trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

What is the serial number for SWEET HONESTY?

The USPTO serial number for SWEET HONESTY is 74431987.

What is the registration number for SWEET HONESTY?

SWEET HONESTY is registered under USPTO registration number 1867915.

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SWE

USPTO Trademark Record

REGISTERED

SWEET HONESTY

SN 74431987·Reg 1867915·Filed Sep 03, 1993

Owner AVON NA IP LLC

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

SWEET HONESTY (Serial No. 74431987), Registration No. 1867915, is a registered US trademark filed on Sep 03, 1993 by AVON NA IP LLC. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

Section 8/9 declaration window: December 20, 2034

Conflict Analysis

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Mark Intelligence

SWEET HONESTY (Reg. #1867915) is a registered US trademark that has been protecting its owner, AVON NA IP LLC, since 1993. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations). Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

Sep 03, 1993

SERIAL

74431987

REG#

1867915

REGISTERED

Dec 20, 1994

Filing Information

StatusREGISTERED

Filing DateSep 03, 1993

Serial Number74431987

Registration No.1867915

Registration DateDec 20, 1994

Status DateJul 01, 2025

Published for OppositionSep 27, 1994

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 051

First use anywhere: Nov 30, 1973

First use in commerce: Nov 30, 1973

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

50 events

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jul 01, 2025

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

Jul 01, 2025

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Jul 01, 2025

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

Jun 30, 2025

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jan 29, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jan 29, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jan 29, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Jan 29, 2025

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jan 28, 2025

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

POST REGISTRATION ACTION MAILED - SEC. 8 & 9

Jan 28, 2025

POST REGISTRATION ACTION MAILED - SEC. 8 & 9

TEAS SECTION 8 & 9 RECEIVED

Oct 04, 2024

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Dec 20, 2023

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Mar 28, 2023

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Mar 28, 2023

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED

Mar 28, 2023

TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Mar 28, 2023

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Nov 14, 2019

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Nov 14, 2019

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Mar 07, 2019

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Mar 07, 2019

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Mar 22, 2018

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Mar 22, 2018

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Mar 15, 2018

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Mar 15, 2018

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 27, 2017

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 27, 2017

TEAS CHANGE OF CORRESPONDENCE RECEIVED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

May 04, 2016

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jan 10, 2014

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jan 10, 2014

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Jan 10, 2014

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Jan 10, 2014

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Dec 30, 2013

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS SECTION 8 & 9 RECEIVED

Dec 30, 2013

TEAS SECTION 8 & 9 RECEIVED

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Dec 30, 2013

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jun 03, 2011

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jun 03, 2011

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jun 03, 2011

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jun 03, 2005

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Jun 03, 2005

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

TEAS SECTION 8 & 9 RECEIVED

Apr 04, 2005

TEAS SECTION 8 & 9 RECEIVED

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Apr 04, 2005

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Sep 22, 2000

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

Jun 09, 2000

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

REGISTERED-PRINCIPAL REGISTER

Dec 20, 1994

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Sep 27, 1994

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Aug 26, 1994

NOTICE OF PUBLICATION

APPROVED FOR PUB - PRINCIPAL REGISTER

Apr 25, 1994

APPROVED FOR PUB - PRINCIPAL REGISTER

CORRESPONDENCE RECEIVED IN LAW OFFICE

Apr 04, 1994

CORRESPONDENCE RECEIVED IN LAW OFFICE

NON-FINAL ACTION MAILED

Jan 24, 1994

NON-FINAL ACTION MAILED

ASSIGNED TO EXAMINER

Jan 18, 1994

ASSIGNED TO EXAMINER

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