Who owns the TAKE PRIDE IN YOUR BEER trademark?

The TAKE PRIDE IN YOUR BEER trademark is owned by Boston Beer Corporation.

What class is the TAKE PRIDE IN YOUR BEER trademark registered in?

The TAKE PRIDE IN YOUR BEER trademark is registered in Class 032 (Beer & non-alcoholic beverages).

What is the serial number for TAKE PRIDE IN YOUR BEER?

The USPTO serial number for TAKE PRIDE IN YOUR BEER is 78516794.

What is the registration number for TAKE PRIDE IN YOUR BEER?

TAKE PRIDE IN YOUR BEER is registered under USPTO registration number 3045656.

TAKE PRIDE IN YOUR BEER - Owned by Boston Beer Corporation - (Class 032)

What to file next

Section 9 renewal, filed with a Section 8 declaration

When: Due between the ninth and tenth anniversary of registration, then before each tenth anniversary after that.
Extensions and grace: A six-month grace period follows, with an added per-class fee.
If it is missed: A missed renewal cancels the registration, and there is no revival route for it.

How Section 9 renewal works

General information about USPTO practice, not legal advice. The register is the authority, and a filing that has not yet posted can change what is owed.

Full Goods & Services

Class 032Beer & non-alcoholic beverages

US codes: 045, 046, 048

First use anywhere: Nov 03, 2004

First use in commerce: Nov 03, 2004

Beers; non-alcoholic beverages; mineral and aerated waters; fruit beverages and fruit juices; syrups and other preparations for making non-alcoholic beverages.

This description is as filed with the USPTO and defines the scope of trademark protection.

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

Status History

32 events

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jul 07, 2026

Code COAR

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jul 07, 2026

Code CHAN

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jul 07, 2026

Code REAP

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jul 07, 2026

Code ARAA

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 07, 2026

Code TCCA

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Mar 24, 2026

Code APRE

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Mar 24, 2026

Code 89AG

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Mar 24, 2026

Code RNL2

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Mar 24, 2026

Code NA89

TEAS SECTION 8 & 9 RECEIVED

Jan 12, 2026

Code E89R

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Jan 17, 2025

Code REM2

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Mar 17, 2016

Code APRE

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Mar 17, 2016

Code 89AG

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Mar 17, 2016

Code RNL1

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Mar 17, 2016

Code NA89

TEAS SECTION 8 & 9 RECEIVED

Jan 08, 2016

Code E89R

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Apr 29, 2013

Code COAR

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Apr 29, 2013

Code CHAN

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Mar 13, 2012

Code APRE

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Mar 13, 2012

Code C15A

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Mar 13, 2012

Code NA85

TEAS SECTION 8 & 15 RECEIVED

Jan 26, 2012

Code E815

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jun 15, 2011

Code TCCA

REGISTERED-PRINCIPAL REGISTER

Jan 17, 2006

Code R.PR

PUBLISHED FOR OPPOSITION

Oct 25, 2005

Code PUBO

NOTICE OF PUBLICATION

Oct 05, 2005

Code NPUB

ASSIGNED TO LIE

Jul 12, 2005

Code ALIE

LAW OFFICE PUBLICATION REVIEW COMPLETED

Jul 12, 2005

Code PREV

ASSIGNED TO LIE

Jun 24, 2005

Code ALIE

ASSIGNED TO EXAMINER

Jun 20, 2005

Code DOCK

APPROVED FOR PUB - PRINCIPAL REGISTER

Jun 20, 2005

Code CNSA

NEW APPLICATION ENTERED

Nov 19, 2004

Code NWAP

Other Marks by Boston Beer Corporation

Additional USPTO filings from the same owner.

MAN

MANIFEST THE AWESOMENESS

98933901

Boston Beer Corporation

REGISTERED

BIG

BIG OL' BAG OF FREEDOM

88748964

Boston Beer Corporation

REGISTERED

BEA

BEACH BEER

86288251

BOSTON BEER CORPORATION

REGISTERED

RAL

RALLY DOG

99771188

Boston Beer Corporation

REGISTERED

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BEE

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Other Marks by Fara S. Sunderji

Additional USPTO filings handled by the same attorney of record.

AME

AMERICAN ALTERNATIVE INSURANCE CORPORATION

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MAR

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TAKE PRIDE IN YOUR BEER

What to file next

Full Goods & Services

Filing Basis & Declarations

Other Marks by Boston Beer Corporation

Other Marks in Class 032 — Beer & non-alcoholic beverages

Other Marks by Fara S. Sunderji

Get pre-filing clearance

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Run a conflict check

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