Who owns the THE NEW WAY TO LEAD trademark?

The THE NEW WAY TO LEAD trademark is owned by Covey/Link, LLC.

What class is the THE NEW WAY TO LEAD trademark registered in?

The THE NEW WAY TO LEAD trademark is registered in Class 016 (Paper goods, books & stationery), Class 041 (Education & entertainment services).

What is the serial number for THE NEW WAY TO LEAD?

The USPTO serial number for THE NEW WAY TO LEAD is 90132972.

What is the registration number for THE NEW WAY TO LEAD?

THE NEW WAY TO LEAD is registered under USPTO registration number 6913668.

THE

USPTO Trademark Record

REGISTERED

THE NEW WAY TO LEAD

SN 90132972·Reg 6913668·Filed Aug 24, 2020

Owner Covey/Link, LLC

Paper and cardboard; printed matter; bookbinding material; photographs; stationery and office requisites, except furniture; adhesives for stationery or household purposes; drawing materials and materials for artists; paintbrushes; instructional and teaching materials; plastic sheets, films and bags for wrapping and packaging; printers' type, printing blocks.; Education; providing of training; entertainment; sporting and cultural activities.

THE NEW WAY TO LEAD (Serial No. 90132972), Registration No. 6913668, is a registered US trademark filed on Aug 24, 2020 by Covey/Link, LLC. This trademark covers Class 016 (Paper goods, books & stationery), Class 041 (Education & entertainment services).

early section 8: November 29, 2028

Mark Intelligence

THE NEW WAY TO LEAD (Reg. #6913668) is a registered US trademark that has been protecting its owner, Covey/Link, LLC, since 2020. The mark covers Class 016 (Paper goods, books & stationery) and Class 041 (Education & entertainment services) respectively. Goods and services include Paper and cardboard; printed matter; bookbinding material; photographs; stationery and office requisites, except furnitu.... The mark faced 1 opposition proceeding during prosecution.

FILED

Aug 24, 2020

SERIAL

90132972

REG#

6913668

REGISTERED

Nov 29, 2022

Owner

Applicant

Covey/Link, LLC

Entity

LLC

State

Address

2460 N. Canyon Road, Provo, UT, 84604

Country

Attorney

NameRichard L. Hill

Law firm

Richard L. Hill Dentons Durham Jones Pinegar, P.C.

Docket

46542-1014US

Address

1557 West Innovation Way, Suite 400, Lehi, UT 84043, United States

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Filing Information

StatusREGISTERED

Filing DateAug 24, 2020

Serial Number90132972

Registration No.6913668

Registration DateNov 29, 2022

Status DateNov 29, 2022

Published for OppositionFeb 16, 2021

Mark TypeStandard characters

Attorney Docket46542-1014US

Status DescriptionLive and registered

Filing Signals

FILED

2020

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 016Paper goods, books & stationery

US codes: 002, 005, 022, 023, 029, 037, 038, 050

First use anywhere: Aug 27, 2020

First use in commerce: Aug 27, 2020

Class 041Education & entertainment services

US codes: 100, 101, 107

First use anywhere: Aug 27, 2020

First use in commerce: Aug 27, 2020

Education; providing of training; entertainment; sporting and cultural activities.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

42 events

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Dec 13, 2024

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Dec 13, 2024

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Dec 13, 2024

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

REGISTERED-PRINCIPAL REGISTER

Nov 29, 2022

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Nov 29, 2022

NOTICE OF REGISTRATION CONFIRMATION EMAILED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Oct 28, 2022

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Oct 27, 2022

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Oct 25, 2022

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU EXTENSION 3 GRANTED

Oct 24, 2022

SOU EXTENSION 3 GRANTED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Oct 24, 2022

CASE ASSIGNED TO INTENT TO USE PARALEGAL

STATEMENT OF USE PROCESSING COMPLETE

Oct 24, 2022

STATEMENT OF USE PROCESSING COMPLETE

SOU EXTENSION 3 FILED

Oct 13, 2022

SOU EXTENSION 3 FILED

TEAS STATEMENT OF USE RECEIVED

Oct 13, 2022

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Oct 13, 2022

USE AMENDMENT FILED

SOU TEAS EXTENSION RECEIVED

Oct 13, 2022

SOU TEAS EXTENSION RECEIVED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Apr 15, 2022

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU EXTENSION 2 GRANTED

Apr 13, 2022

SOU EXTENSION 2 GRANTED

SOU EXTENSION 2 FILED

Apr 13, 2022

SOU EXTENSION 2 FILED

SOU TEAS EXTENSION RECEIVED

Apr 13, 2022

SOU TEAS EXTENSION RECEIVED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Oct 15, 2021

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU EXTENSION 1 GRANTED

Oct 13, 2021

SOU EXTENSION 1 GRANTED

SOU EXTENSION 1 FILED

Oct 13, 2021

SOU EXTENSION 1 FILED

SOU TEAS EXTENSION RECEIVED

Oct 13, 2021

SOU TEAS EXTENSION RECEIVED

ASSIGNED TO EXAMINER

Jun 02, 2021

ASSIGNED TO EXAMINER

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Apr 13, 2021

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Feb 16, 2021

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

PUBLISHED FOR OPPOSITION

Feb 16, 2021

PUBLISHED FOR OPPOSITION

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jan 27, 2021

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Jan 14, 2021

APPROVED FOR PUB - PRINCIPAL REGISTER

EXAMINERS AMENDMENT -WRITTEN

Jan 12, 2021

EXAMINERS AMENDMENT -WRITTEN

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Jan 12, 2021

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

EXAMINER'S AMENDMENT ENTERED

Jan 12, 2021

EXAMINER'S AMENDMENT ENTERED

EXAMINERS AMENDMENT E-MAILED

Jan 12, 2021

EXAMINERS AMENDMENT E-MAILED

TEAS/EMAIL CORRESPONDENCE ENTERED

Jan 11, 2021

TEAS/EMAIL CORRESPONDENCE ENTERED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Jan 09, 2021

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jan 09, 2021

CORRESPONDENCE RECEIVED IN LAW OFFICE

NON-FINAL ACTION WRITTEN

Jan 06, 2021

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Jan 06, 2021

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Jan 06, 2021

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Dec 20, 2020

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Sep 28, 2020

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Aug 27, 2020

NEW APPLICATION ENTERED

THE NEW WAY TO LEAD

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Other Marks by Covey/Link, LLC

Other Marks in Class 016 — Paper goods, books & stationery

Other Marks by Richard L. Hill

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