Who owns the THE UNDERSTANDING BUSINESS trademark?

The THE UNDERSTANDING BUSINESS trademark is owned by Understanding Business, The.

What class is the THE UNDERSTANDING BUSINESS trademark registered in?

The THE UNDERSTANDING BUSINESS trademark is registered in Class 042 (Scientific, technology & SaaS services).

What is the serial number for THE UNDERSTANDING BUSINESS?

The USPTO serial number for THE UNDERSTANDING BUSINESS is 74481067.

What is the registration number for THE UNDERSTANDING BUSINESS?

THE UNDERSTANDING BUSINESS is registered under USPTO registration number 1922612.

THE

USPTO Trademark Record

REGISTERED

THE UNDERSTANDING BUSINESS

SN 74481067·Reg 1922612·Filed Jan 18, 1994

Owner Understanding Business, The

Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

THE UNDERSTANDING BUSINESS (Serial No. 74481067), Registration No. 1922612, is a registered US trademark filed on Jan 18, 1994 by Understanding Business, The. This trademark covers Class 042 (Scientific, technology & SaaS services).

Section 8/9 declaration window: September 26, 2035

Mark Intelligence

THE UNDERSTANDING BUSINESS (Reg. #1922612) is a registered US trademark that has been protecting its owner, Understanding Business, The, since 1994. The mark covers Class 042 (Scientific, technology & SaaS services). Goods and services include Scientific and technological services and research and design relating thereto; industrial analysis, industrial research.... The mark faced 1 opposition proceeding during prosecution.

FILED

Jan 18, 1994

SERIAL

74481067

REG#

1922612

REGISTERED

Sep 26, 1995

Owner

Applicant

Understanding Business, The

Entity

Corporation

State

Address

325 Church Street, Jackson, CA, 95642

Country

Attorney

NameJohn P. Costello

Law firm

John P. Costello Peterson Watts Law Group

Docket

11320

Address

2267 Lava Ridge Ct Suite 210, Roseville, CA 95661, United States

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Filing Information

StatusREGISTERED

Filing DateJan 18, 1994

Serial Number74481067

Registration No.1922612

Registration DateSep 26, 1995

Status DateDec 05, 2025

Published for OppositionJul 04, 1995

Next RenewalSeptember 26, 2035

Mark TypeTypeset (words/letters/numbers)

Attorney Docket11320

Status DescriptionLive and registered, renewed

Filing Signals

FILED

1994

YEARS AGO

32y

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 042Scientific, technology & SaaS services

US codes: 100, 101

First use anywhere: Nov 30, 1986

First use in commerce: Nov 30, 1986

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

31 events

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Dec 05, 2025

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

Dec 05, 2025

REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Dec 05, 2025

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Dec 03, 2025

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 9 RECEIVED

Aug 21, 2025

TEAS SECTION 8 & 9 RECEIVED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Aug 20, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Aug 20, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Aug 20, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Sep 26, 2024

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Sep 24, 2015

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Sep 24, 2015

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Sep 24, 2015

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Sep 24, 2015

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Aug 26, 2015

TEAS SECTION 8 & 9 RECEIVED

CASE FILE IN TICRS

Feb 24, 2009

CASE FILE IN TICRS

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Mar 10, 2006

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Mar 10, 2006

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

ASSIGNED TO PARALEGAL

Mar 09, 2006

ASSIGNED TO PARALEGAL

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Sep 16, 2005

TEAS CHANGE OF OWNER ADDRESS RECEIVED

TEAS SECTION 8 & 9 RECEIVED

Sep 16, 2005

TEAS SECTION 8 & 9 RECEIVED

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Sep 16, 2005

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Oct 06, 2001

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

Sep 24, 2001

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

REGISTERED-PRINCIPAL REGISTER

Sep 26, 1995

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Jul 04, 1995

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Jun 02, 1995

NOTICE OF PUBLICATION

APPROVED FOR PUB - PRINCIPAL REGISTER

Feb 21, 1995

APPROVED FOR PUB - PRINCIPAL REGISTER

CORRESPONDENCE RECEIVED IN LAW OFFICE

Oct 12, 1994

CORRESPONDENCE RECEIVED IN LAW OFFICE

NON-FINAL ACTION MAILED

Jul 27, 1994

NON-FINAL ACTION MAILED

ASSIGNED TO EXAMINER

Jun 14, 1994

ASSIGNED TO EXAMINER

Jun 09, 1994

ASSIGNED TO EXAMINER

THE UNDERSTANDING BUSINESS

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