Who owns the THE USUAL trademark?

The THE USUAL trademark is owned by UHG B.V..

What class is the THE USUAL trademark registered in?

The THE USUAL trademark is registered in Class 036 (Insurance, financial & real estate services).

What is the serial number for THE USUAL?

The USPTO serial number for THE USUAL is 79375471.

What is the registration number for THE USUAL?

THE USUAL is registered under USPTO registration number 7452340.

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Updated Sep 18, 2026·37 searches this week

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THE

USPTO Trademark Record

REGISTERED

THE USUAL

SN 79375471·Reg 7452340·Filed May 08, 2023

Owner UHG B.V.

Financial, monetary and banking services; insurance services; real estate services.

THE USUAL (Serial No. 79375471), Registration No. 7452340, is a registered US trademark filed on May 08, 2023 by UHG B.V.. This trademark covers Class 036 (Insurance, financial & real estate services).

early section 8: July 23, 2030

Conflict Analysis

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Mark Intelligence

THE USUAL (Reg. #7452340) is a registered US trademark that has been protecting its owner, UHG B.V., since 2023. The mark covers Class 036 (Insurance, financial & real estate services). Goods and services include Financial, monetary and banking services; insurance services; real estate services.. The mark faced 6 opposition proceedings during prosecution.

FILED

May 08, 2023

SERIAL

79375471

REG#

7452340

REGISTERED

Jul 23, 2024

Filing Information

StatusREGISTERED

Filing DateMay 08, 2023

Serial Number79375471

Registration No.7452340

Registration DateJul 23, 2024

Status DateJul 23, 2024

Published for OppositionMay 07, 2024

Filing Basis & Declarations

Standard Characters Claimed

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 036Insurance, financial & real estate services

US codes: 100, 101, 102

Financial, monetary and banking services; insurance services; real estate services.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

29 events

FINAL DECISION TRANSACTION PROCESSED BY IB

Feb 08, 2025

FINAL DECISION TRANSACTION PROCESSED BY IB

FINAL DISPOSITION NOTICE SENT TO IB

Jan 17, 2025

FINAL DISPOSITION NOTICE SENT TO IB

FINAL DISPOSITION PROCESSED

Jan 16, 2025

FINAL DISPOSITION PROCESSED

NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB

Jan 10, 2025

NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB

NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB

Dec 25, 2024

NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

Dec 25, 2024

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

Oct 24, 2024

FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB

REGISTERED-PRINCIPAL REGISTER

Jul 23, 2024

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jul 23, 2024

NOTICE OF REGISTRATION CONFIRMATION EMAILED

CHANGE OF NAME/ADDRESS REC'D FROM IB

Jun 29, 2024

CHANGE OF NAME/ADDRESS REC'D FROM IB

NOTIFICATION PROCESSED BY IB

May 13, 2024

NOTIFICATION PROCESSED BY IB

PUBLISHED FOR OPPOSITION

May 07, 2024

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

May 07, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

Apr 23, 2024

NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB

NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB

Apr 17, 2024

NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Apr 17, 2024

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Apr 01, 2024

APPROVED FOR PUB - PRINCIPAL REGISTER

REFUSAL PROCESSED BY IB

Mar 19, 2024

REFUSAL PROCESSED BY IB

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Mar 07, 2024

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Mar 07, 2024

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Mar 07, 2024

TEAS/EMAIL CORRESPONDENCE ENTERED

REFUSAL PROCESSED BY MPU

Feb 28, 2024

REFUSAL PROCESSED BY MPU

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

Feb 28, 2024

NON-FINAL ACTION MAILED - REFUSAL SENT TO IB

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

Feb 07, 2024

NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW

NON-FINAL ACTION WRITTEN

Feb 06, 2024

NON-FINAL ACTION WRITTEN

ASSIGNED TO EXAMINER

Feb 01, 2024

ASSIGNED TO EXAMINER

APPLICATION FILING RECEIPT MAILED

Aug 01, 2023

APPLICATION FILING RECEIPT MAILED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jul 28, 2023

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

SN ASSIGNED FOR SECT 66A APPL FROM IB

Jul 27, 2023

SN ASSIGNED FOR SECT 66A APPL FROM IB

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