Who owns the TRUCHOICE trademark?

The TRUCHOICE trademark is owned by TruChoice Financial Group, LLC.

What is the serial number for TRUCHOICE?

The USPTO serial number for TRUCHOICE is 98788722.

What is the registration number for TRUCHOICE?

TRUCHOICE is registered under USPTO registration number 8316867.

TRU

USPTO Trademark Record

REGISTERED

TRUCHOICE

Q: What class is the TRUCHOICE trademark registered in?

The TRUCHOICE trademark is registered in Class 035 (Advertising, business management & retail services), Class 041 (Education & entertainment services), Class 042 (Scientific, technology & SaaS services).

SN 98788722·Reg 8316867·Filed Oct 07, 2024

Owner TruChoice Financial Group, LLC

Advertising; business management, organization and administration; office functions.; Education; providing of training; entertainment; sporting and cultural activities.; Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

TRUCHOICE (Serial No. 98788722), Registration No. 8316867, is a registered US trademark filed on Oct 07, 2024 by TruChoice Financial Group, LLC. This trademark covers Class 035 (Advertising, business management & retail services), Class 041 (Education & entertainment services), Class 042 (Scientific, technology & SaaS services).

early section 8: June 23, 2032

Mark Intelligence

TRUCHOICE (Reg. #8316867) is a registered US trademark that has been protecting its owner, TruChoice Financial Group, LLC, since 2024. The mark covers Class 035 (Advertising, business management & retail services), Class 041 (Education & entertainment services) and Class 042 (Scientific, technology & SaaS services) respectively. Goods and services include Advertising; business management, organization and administration; office functions.; Education; providing of training; .... The mark faced 1 opposition proceeding during prosecution.

FILED

Oct 07, 2024

SERIAL

98788722

REG#

8316867

REGISTERED

Jun 23, 2026

Owner

Applicant

TruChoice Financial Group, LLC

Entity

LLC

State

Address

2650 McCormick Drive, Suite 300L, Clearwater, FL, 33759

Country

Attorney

NameMindi M. Richter

Law firm

Mindi M. Richter Shumaker, Loop & Kendrick, LLP

Address

101 E. Kennedy Blvd., Suite 2800, Tampa, FL 33602, United States

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Filing Information

StatusREGISTERED

Filing DateOct 07, 2024

Serial Number98788722

Registration No.8316867

Registration DateJun 23, 2026

Status DateJun 23, 2026

Published for OppositionJul 01, 2025

Mark TypeStandard characters

Status DescriptionLive and registered

Filing Signals

FILED

2024

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Mar 05, 2018

First use in commerce: Mar 05, 2018

Advertising; business management, organization and administration; office functions.

Class 041Education & entertainment services

US codes: 100, 101, 107

First use anywhere: Mar 05, 2018

First use in commerce: Mar 05, 2018

Education; providing of training; entertainment; sporting and cultural activities.

Class 042Scientific, technology & SaaS services

US codes: 100, 101

First use anywhere: Mar 05, 2018

First use in commerce: Mar 05, 2018

Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

33 events

REGISTERED-PRINCIPAL REGISTER

Jun 23, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jun 23, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Jun 03, 2026

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Jun 03, 2026

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

SU - NON-FINAL ACTION - WRITTEN

Jun 02, 2026

SU - NON-FINAL ACTION - WRITTEN

NON-FINAL ACTION E-MAILED

Jun 02, 2026

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Jun 02, 2026

NOTIFICATION OF NON-FINAL ACTION E-MAILED

STATEMENT OF USE PROCESSING COMPLETE

May 12, 2026

STATEMENT OF USE PROCESSING COMPLETE

TEAS STATEMENT OF USE RECEIVED

Dec 30, 2025

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Dec 30, 2025

USE AMENDMENT FILED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Dec 16, 2025

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Dec 16, 2025

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Dec 16, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Oct 10, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Oct 10, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Oct 10, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Aug 26, 2025

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Jul 01, 2025

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jul 01, 2025

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jun 25, 2025

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

May 29, 2025

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

May 28, 2025

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

May 28, 2025

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

May 28, 2025

TEAS/EMAIL CORRESPONDENCE ENTERED

NON-FINAL ACTION WRITTEN

Apr 11, 2025

NON-FINAL ACTION WRITTEN

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Apr 11, 2025

NOTIFICATION OF NON-FINAL ACTION E-MAILED

NON-FINAL ACTION E-MAILED

Apr 11, 2025

NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Apr 10, 2025

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Apr 09, 2025

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

TEAS VOLUNTARY AMENDMENT RECEIVED

Apr 07, 2025

TEAS VOLUNTARY AMENDMENT RECEIVED

PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED

Apr 07, 2025

PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Apr 07, 2025

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

NEW APPLICATION ENTERED

Oct 07, 2024

NEW APPLICATION ENTERED

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