Who owns the TRUE trademark?

The TRUE trademark is owned by ESTYLE CORP, LLC.

What is the serial number for TRUE?

The USPTO serial number for TRUE is 75328558.

What is the registration number for TRUE?

TRUE is registered under USPTO registration number 2309659.

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TRU

USPTO Trademark Record

REGISTERED

TRUE

Q: What class is the TRUE trademark registered in?

The TRUE trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

SN 75328558·Reg 2309659·Filed Jul 22, 1997

Owner ESTYLE CORP, LLC

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

TRUE (Serial No. 75328558), Registration No. 2309659, is a registered US trademark filed on Jul 22, 1997 by ESTYLE CORP, LLC. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

Section 8/9 declaration window: January 18, 2030

Mark Intelligence

TRUE (Reg. #2309659) is a registered US trademark that has been protecting its owner, ESTYLE CORP, LLC, since 1997. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations). Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

Jul 22, 1997

SERIAL

75328558

REG#

2309659

REGISTERED

Jan 18, 2000

Filing Information

StatusREGISTERED

Filing DateJul 22, 1997

Serial Number75328558

Registration No.2309659

Registration DateJan 18, 2000

Status DateAug 27, 2020

Published for OppositionMar 23, 1999

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

First use anywhere: Jun 30, 1998

First use in commerce: Jun 30, 1998

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

36 events

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jun 12, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jun 12, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jun 12, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Sep 29, 2021

TEAS CHANGE OF OWNER ADDRESS RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Sep 29, 2021

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Sep 29, 2021

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Sep 29, 2021

TEAS CHANGE OF CORRESPONDENCE RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Sep 29, 2021

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Sep 15, 2021

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Aug 27, 2020

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Aug 27, 2020

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Aug 27, 2020

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Aug 27, 2020

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Jul 17, 2020

TEAS SECTION 8 & 9 RECEIVED

ASSIGNED TO PARALEGAL

Jun 02, 2009

ASSIGNED TO PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jun 02, 2009

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Jun 02, 2009

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

PAPER RECEIVED

Apr 03, 2009

PAPER RECEIVED

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Apr 03, 2009

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

CASE FILE IN TICRS

Jun 01, 2006

CASE FILE IN TICRS

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Feb 21, 2006

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

ASSIGNED TO PARALEGAL

Feb 17, 2006

ASSIGNED TO PARALEGAL

PAPER RECEIVED

Jan 20, 2006

PAPER RECEIVED

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

Jan 20, 2006

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

REGISTERED-PRINCIPAL REGISTER

Jan 18, 2000

REGISTERED-PRINCIPAL REGISTER

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Nov 08, 1999

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

ASSIGNED TO EXAMINER

Oct 29, 1999

ASSIGNED TO EXAMINER

STATEMENT OF USE PROCESSING COMPLETE

Oct 28, 1999

STATEMENT OF USE PROCESSING COMPLETE

USE AMENDMENT FILED

Sep 29, 1999

USE AMENDMENT FILED

NOA MAILED - SOU REQUIRED FROM APPLICANT

Jun 15, 1999

NOA MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Mar 23, 1999

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Feb 19, 1999

NOTICE OF PUBLICATION

APPROVED FOR PUB - PRINCIPAL REGISTER

Dec 21, 1998

APPROVED FOR PUB - PRINCIPAL REGISTER

CORRESPONDENCE RECEIVED IN LAW OFFICE

Sep 08, 1998

CORRESPONDENCE RECEIVED IN LAW OFFICE

NON-FINAL ACTION MAILED

Mar 13, 1998

NON-FINAL ACTION MAILED

ASSIGNED TO EXAMINER

Mar 02, 1998

ASSIGNED TO EXAMINER

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