Who owns the TRUE trademark?

The TRUE trademark is owned by Lorillard Licensing Company, LLC.

What class is the TRUE trademark registered in?

The TRUE trademark is registered in Class 034 (Tobacco, smokers' articles & e-cigarettes).

What is the serial number for TRUE?

The USPTO serial number for TRUE is 77671334.

What is the registration number for TRUE?

TRUE is registered under USPTO registration number 3769973.

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TRU

USPTO Trademark Record

REGISTERED

TRUE

SN 77671334·Reg 3769973·Filed Feb 16, 2009

Owner Lorillard Licensing Company, LLC

Tobacco and tobacco substitutes; cigarettes and cigars; electronic cigarettes and oral vaporizers for smokers; smokers' articles; matches.

TRUE (Serial No. 77671334), Registration No. 3769973, is a registered US trademark filed on Feb 16, 2009 by Lorillard Licensing Company, LLC. This trademark covers Class 034 (Tobacco, smokers' articles & e-cigarettes).

Section 8/9 declaration window: April 08, 2030

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Full conflict analysis for TRUE (SN 77671334) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

TRUE (Reg. #3769973) is a registered US trademark that has been protecting its owner, Lorillard Licensing Company, LLC, since 2009. The mark covers Class 034 (Tobacco, smokers' articles & e-cigarettes). Goods and services include Tobacco and tobacco substitutes; cigarettes and cigars; electronic cigarettes and oral vaporizers for smokers; smokers' .... The mark faced 1 opposition proceeding during prosecution.

FILED

Feb 16, 2009

SERIAL

77671334

REG#

3769973

REGISTERED

Apr 06, 2010

Filing Information

StatusREGISTERED

Filing DateFeb 16, 2009

Serial Number77671334

Registration No.3769973

Registration DateApr 06, 2010

Status DateMay 29, 2020

Published for OppositionJan 19, 2010

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 034Tobacco, smokers' articles & e-cigarettes

US codes: 002, 008, 009, 017

First use anywhere: Jan 20, 1966

First use in commerce: Jan 20, 1966

Tobacco and tobacco substitutes; cigarettes and cigars; electronic cigarettes and oral vaporizers for smokers; smokers' articles; matches.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

33 events

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

May 29, 2020

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

May 29, 2020

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

May 29, 2020

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

May 29, 2020

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Mar 18, 2020

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Apr 06, 2019

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Aug 22, 2015

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Aug 22, 2015

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Aug 22, 2015

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Aug 07, 2015

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Aug 07, 2015

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Aug 05, 2015

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Aug 05, 2015

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS SECTION 8 & 15 RECEIVED

Jul 21, 2015

TEAS SECTION 8 & 15 RECEIVED

REGISTERED-PRINCIPAL REGISTER

Apr 06, 2010

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Jan 19, 2010

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jan 19, 2010

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

ASSIGNED TO LIE

Dec 16, 2009

ASSIGNED TO LIE

LAW OFFICE PUBLICATION REVIEW COMPLETED

Dec 16, 2009

LAW OFFICE PUBLICATION REVIEW COMPLETED

APPROVED FOR PUB - PRINCIPAL REGISTER

Dec 03, 2009

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Nov 20, 2009

ASSIGNED TO EXAMINER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Nov 12, 2009

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Nov 12, 2009

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Nov 12, 2009

TEAS/EMAIL CORRESPONDENCE ENTERED

NON-FINAL ACTION WRITTEN

May 16, 2009

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

May 16, 2009

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

May 16, 2009

NOTIFICATION OF NON-FINAL ACTION E-MAILED

NON-FINAL ACTION WRITTEN

May 14, 2009

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

May 14, 2009

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

May 14, 2009

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

May 06, 2009

ASSIGNED TO EXAMINER

NEW APPLICATION ENTERED

Feb 19, 2009

NEW APPLICATION ENTERED

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Feb 19, 2009

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

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