Who owns the WHAT IF? trademark?

The WHAT IF? trademark is owned by What If Co LLC.

What class is the WHAT IF? trademark registered in?

The WHAT IF? trademark is registered in Class 025 (Clothing, footwear & headgear).

What is the serial number for WHAT IF??

The USPTO serial number for WHAT IF? is 98927276.

What is the registration number for WHAT IF??

WHAT IF? is registered under USPTO registration number 8028076.

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Updated Nov 2, 2026·26 searches this week

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Section 8 declaration window

November 18, 2031

1842 days remaining

WHA

WHAT IF?

REGISTERED

Serial: 98927276
Reg: 8028076
Filed: Dec 29, 2024
Owner: What If Co LLC

Clothing, footwear, headwear.

What to file next

Section 8 declaration of continued use

When: Due between the fifth and sixth anniversary of registration.
Extensions and grace: A six-month grace period follows, with an added per-class fee.
If it is missed: A missed Section 8 cancels the registration, and there is no revival route for it.

How the Section 8 deadline works

General information about USPTO practice, not legal advice. The register is the authority, and a filing that has not yet posted can change what is owed.

Full Goods & Services

Class 025Clothing, footwear & headgear

US codes: 022, 039

First use anywhere: Jan 11, 2024

First use in commerce: Feb 06, 2024

Clothing, footwear, headwear.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

24 events

REGISTERED-PRINCIPAL REGISTER

Nov 18, 2025

Code R.PR

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Nov 18, 2025

Code NRCC

PUBLISHED FOR OPPOSITION

Sep 30, 2025

Code PUBO

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Sep 30, 2025

Code NPUB

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Sep 24, 2025

Code NONP

EXAMINERS AMENDMENT -WRITTEN

Aug 27, 2025

Code CNEA

EXAMINERS AMENDMENT E-MAILED

Aug 27, 2025

Code GNEA

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Aug 27, 2025

Code GNEN

EXAMINER'S AMENDMENT ENTERED

Aug 27, 2025

Code XAEC

APPROVED FOR PUB - PRINCIPAL REGISTER

Aug 27, 2025

Code CNSA

SUSPENSION LETTER WRITTEN

Jun 23, 2025

Code CNSL

LETTER OF SUSPENSION E-MAILED

Jun 23, 2025

Code GNSL

NOTIFICATION OF LETTER OF SUSPENSION E-MAILED

Jun 23, 2025

Code GNS3

TEAS/EMAIL CORRESPONDENCE ENTERED

Jun 21, 2025

Code TEME

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Jun 20, 2025

Code TROA

CORRESPONDENCE RECEIVED IN LAW OFFICE

Jun 20, 2025

Code CRFA

NON-FINAL ACTION WRITTEN

Jun 12, 2025

Code CNRT

NON-FINAL ACTION E-MAILED

Jun 12, 2025

Code GNRT

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Jun 12, 2025

Code GNRN

ASSIGNED TO EXAMINER

Jun 11, 2025

Code DOCK

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jun 02, 2025

Code NWOS

NOTICE OF DESIGN SEARCH CODE E-MAILED

Jun 02, 2025

Code MDSC

NOTICE OF DESIGN SEARCH CODE E-MAILED

Jun 02, 2025

Code MDSM

NEW APPLICATION ENTERED

Dec 29, 2024

Code NWAP

WHAT IF?

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