Who owns the WHOLE30 trademark?

The WHOLE30 trademark is owned by THIRTY & CO. INC..

What is the serial number for WHOLE30?

The USPTO serial number for WHOLE30 is 98415143.

What is the registration number for WHOLE30?

WHOLE30 is registered under USPTO registration number 7651079.

WHO

USPTO Trademark Record

REGISTERED

WHOLE30

Q: What class is the WHOLE30 trademark registered in?

The WHOLE30 trademark is registered in Class 029 (Meat, fish, poultry, dairy & preserved foods), Class 042 (Scientific, technology & SaaS services), Class 043 (Food & beverage services, hospitality).

SN 98415143·Reg 7651079·Filed Feb 21, 2024

Owner THIRTY & CO. INC.

Meat, fish, poultry and game; meat extracts for culinary purposes; preserved, frozen, dried and cooked fruits, vegetables and seaweeds; jellies, jams, compotes; eggs; milk, cheese, butter, yogurt and other milk products; oils and fats for food.; Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.; Services for providing food and drink; temporary accommodation.

WHOLE30 (Serial No. 98415143), Registration No. 7651079, is a registered US trademark filed on Feb 21, 2024 by THIRTY & CO. INC.. This trademark covers Class 029 (Meat, fish, poultry, dairy & preserved foods), Class 042 (Scientific, technology & SaaS services), Class 043 (Food & beverage services, hospitality).

early section 8: January 14, 2031

Mark Intelligence

WHOLE30 (Reg. #7651079) is a registered US trademark that has been protecting its owner, THIRTY & CO. INC., since 2024. The mark covers Class 029 (Meat, fish, poultry, dairy & preserved foods), Class 042 (Scientific, technology & SaaS services) and Class 043 (Food & beverage services, hospitality) respectively. Goods and services include Meat, fish, poultry and game; meat extracts for culinary purposes; preserved, frozen, dried and cooked fruits, vegetable.... The mark faced 1 opposition proceeding during prosecution.

FILED

Feb 21, 2024

SERIAL

98415143

REG#

7651079

REGISTERED

Jan 14, 2025

Owner

Applicant

THIRTY & CO. INC.

Entity

Corporation

State

Address

4001 SOUTH 700 EAST, #500, SALT LAKE CITY, UT, 84107

Country

Attorney

NameKristen G Roberts

Address

3131 Camino Del Rio N., Suite 380, San Diego, CA 92108, United States

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Filing Information

StatusREGISTERED

Filing DateFeb 21, 2024

Serial Number98415143

Registration No.7651079

Registration DateJan 14, 2025

Status DateJan 14, 2025

Published for OppositionNov 26, 2024

Mark TypeStandard characters

Status DescriptionLive and registered

Filing Signals

FILED

2024

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 029Meat, fish, poultry, dairy & preserved foods

US codes: 046

First use anywhere: Jan 02, 2019

First use in commerce: Jan 02, 2019

Class 042Scientific, technology & SaaS services

US codes: 100, 101

First use anywhere: Jan 02, 2019

First use in commerce: Jan 02, 2019

Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

Class 043Food & beverage services, hospitality

US codes: 100, 101

First use anywhere: Jan 02, 2019

First use in commerce: Jan 02, 2019

Services for providing food and drink; temporary accommodation.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

18 events

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Aug 21, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Aug 21, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Aug 21, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

REGISTERED-PRINCIPAL REGISTER

Jan 14, 2025

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Jan 14, 2025

NOTICE OF REGISTRATION CONFIRMATION EMAILED

PUBLISHED FOR OPPOSITION

Nov 26, 2024

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Nov 26, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Nov 20, 2024

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Oct 21, 2024

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Oct 16, 2024

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Oct 16, 2024

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Oct 16, 2024

TEAS/EMAIL CORRESPONDENCE ENTERED

NON-FINAL ACTION WRITTEN

Sep 13, 2024

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Sep 13, 2024

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Sep 13, 2024

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Sep 11, 2024

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jun 27, 2024

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Feb 21, 2024

NEW APPLICATION ENTERED

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