Who owns the BEHR trademark?

The BEHR trademark is owned by BEHR PROCESS LLC.

What is the serial number for BEHR?

The USPTO serial number for BEHR is 73751592.

What is the registration number for BEHR?

BEHR is registered under USPTO registration number 1551547.

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BEH

USPTO Trademark Record

REGISTERED

BEHR

Q: What class is the BEHR trademark registered in?

The BEHR trademark is registered in Class 002 (Paints, varnishes, lacquers & dyes), Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

SN 73751592·Reg 1551547·Filed Sep 12, 1988

Owner BEHR PROCESS LLC

Paints, varnishes, lacquers; preservatives against rust and against deterioration of wood; colorants, dyes; inks for printing, marking and engraving; raw natural resins; metals in foil and powder form for use in painting, decorating, printing and art.; Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

BEHR (Serial No. 73751592), Registration No. 1551547, is a registered US trademark filed on Sep 12, 1988 by BEHR PROCESS LLC. This trademark covers Class 002 (Paints, varnishes, lacquers & dyes), Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

Section 8/9 declaration window: August 15, 2029

Mark Intelligence

BEHR (Reg. #1551547) is a registered US trademark that has been protecting its owner, BEHR PROCESS LLC, since 1988. The mark covers Class 002 (Paints, varnishes, lacquers & dyes) and Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations) respectively. Goods and services include Paints, varnishes, lacquers; preservatives against rust and against deterioration of wood; colorants, dyes; inks for pri.... The mark faced 1 opposition proceeding during prosecution.

FILED

Sep 12, 1988

SERIAL

73751592

REG#

1551547

REGISTERED

Aug 15, 1989

Filing Information

StatusREGISTERED

Filing DateSep 12, 1988

Serial Number73751592

Registration No.1551547

Registration DateAug 15, 1989

Status DateAug 29, 2019

Published for OppositionMay 23, 1989

Filing Basis & Declarations

Filed as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 002Paints, varnishes, lacquers & dyes

US codes: 006, 011, 016

First use anywhere: Jan 10, 1980

First use in commerce: Jan 10, 1980

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 052

First use anywhere: Feb 28, 1981

First use in commerce: Feb 28, 1981

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

30 events

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Apr 14, 2026

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Apr 14, 2026

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Apr 14, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Apr 14, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 14, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Apr 14, 2026

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Jun 20, 2024

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Aug 29, 2019

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Aug 29, 2019

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Aug 29, 2019

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Aug 29, 2019

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Jul 22, 2019

TEAS SECTION 8 & 9 RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Aug 15, 2018

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Sep 28, 2017

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jun 30, 2017

TEAS CHANGE OF CORRESPONDENCE RECEIVED

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Sep 12, 2009

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Sep 12, 2009

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

ASSIGNED TO PARALEGAL

Aug 19, 2009

ASSIGNED TO PARALEGAL

TEAS SECTION 8 & 9 RECEIVED

Aug 17, 2009

TEAS SECTION 8 & 9 RECEIVED

CASE FILE IN TICRS

Sep 08, 2008

CASE FILE IN TICRS

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Aug 12, 2002

TEAS CHANGE OF CORRESPONDENCE RECEIVED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jun 26, 1995

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

Nov 09, 1994

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

REGISTERED-PRINCIPAL REGISTER

Aug 15, 1989

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

May 23, 1989

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Apr 22, 1989

NOTICE OF PUBLICATION

APPROVED FOR PUB - PRINCIPAL REGISTER

Feb 22, 1989

APPROVED FOR PUB - PRINCIPAL REGISTER

CORRESPONDENCE RECEIVED IN LAW OFFICE

Feb 09, 1989

CORRESPONDENCE RECEIVED IN LAW OFFICE

NON-FINAL ACTION MAILED

Dec 02, 1988

NON-FINAL ACTION MAILED

ASSIGNED TO EXAMINER

Dec 01, 1988

ASSIGNED TO EXAMINER

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