Who owns the LIVE BETTER trademark?

The LIVE BETTER trademark is owned by CVS Pharmacy, Inc..

What class is the LIVE BETTER trademark registered in?

The LIVE BETTER trademark is registered in Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

What is the serial number for LIVE BETTER?

The USPTO serial number for LIVE BETTER is 88980461.

What is the registration number for LIVE BETTER?

LIVE BETTER is registered under USPTO registration number 6310864.

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LIV

USPTO Trademark Record

REGISTERED

LIVE BETTER

SN 88980461·Reg 6310864·Filed Nov 08, 2019

Owner CVS Pharmacy, Inc.

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

LIVE BETTER (Serial No. 88980461), Registration No. 6310864, is a registered US trademark filed on Nov 08, 2019 by CVS Pharmacy, Inc.. This trademark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations).

Renewal window: March 30, 2027193 days remaining

Conflict Analysis

Full conflict analysis for LIVE BETTER (SN 88980461) against the USPTO database with detailed risk factor explanations. AI-powered — takes ~1-2 min.

Mark Intelligence

LIVE BETTER (Reg. #6310864) is a registered US trademark that has been protecting its owner, CVS Pharmacy, Inc., since 2019. The mark covers Class 003 (Non-medicated cosmetics, toiletry preparations & cleaning preparations). Goods and services include Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other.... The mark faced 1 opposition proceeding during prosecution.

FILED

Nov 08, 2019

SERIAL

88980461

REG#

6310864

REGISTERED

Mar 30, 2021

Filing Information

StatusREGISTERED

Filing DateNov 08, 2019

Serial Number88980461

Registration No.6310864

Registration DateMar 30, 2021

Status DateMar 30, 2021

Published for OppositionMay 26, 2020

Filing Basis & Declarations

Standard Characters ClaimedUse Application CurrentlyTrademark

International Filings

Madrid Protocol1 filings

This mark has 1 Madrid Protocol filing on record with the USPTO.

1535652

480May 06, 2020

Source: USPTO Madrid International Filing Requests

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 003Non-medicated cosmetics, toiletry preparations & cleaning preparations

US codes: 001, 004, 006, 050, 051, 052

First use anywhere: Apr 25, 2020

First use in commerce: Apr 25, 2020

Non-medicated cosmetics and toiletry preparations; non-medicated dentifrices; perfumes; bleaching preparations and other substances for laundry use; cleaning, polishing and abrasive preparations.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

29 events

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Mar 30, 2026

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

REGISTERED-PRINCIPAL REGISTER

Mar 30, 2021

REGISTERED-PRINCIPAL REGISTER

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Feb 25, 2021

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Feb 24, 2021

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

DIVISIONAL PROCESSING COMPLETE

Feb 04, 2021

DIVISIONAL PROCESSING COMPLETE

STATEMENT OF USE PROCESSING COMPLETE

Feb 04, 2021

STATEMENT OF USE PROCESSING COMPLETE

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Feb 01, 2021

CASE ASSIGNED TO INTENT TO USE PARALEGAL

DIVISIONAL REQUEST RECEIVED

Jan 08, 2021

DIVISIONAL REQUEST RECEIVED

TEAS REQUEST TO DIVIDE RECEIVED

Jan 08, 2021

TEAS REQUEST TO DIVIDE RECEIVED

TEAS STATEMENT OF USE RECEIVED

Jan 08, 2021

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Jan 08, 2021

USE AMENDMENT FILED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Jul 21, 2020

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

May 26, 2020

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

May 26, 2020

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

May 06, 2020

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

EXAMINERS AMENDMENT -WRITTEN

Apr 10, 2020

EXAMINERS AMENDMENT -WRITTEN

EXAMINERS AMENDMENT E-MAILED

Apr 10, 2020

EXAMINERS AMENDMENT E-MAILED

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Apr 10, 2020

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

EXAMINER'S AMENDMENT ENTERED

Apr 10, 2020

EXAMINER'S AMENDMENT ENTERED

APPROVED FOR PUB - PRINCIPAL REGISTER

Apr 10, 2020

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Mar 26, 2020

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Mar 26, 2020

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Mar 26, 2020

TEAS/EMAIL CORRESPONDENCE ENTERED

NON-FINAL ACTION WRITTEN

Feb 15, 2020

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Feb 15, 2020

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Feb 15, 2020

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Feb 12, 2020

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Nov 15, 2019

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Nov 12, 2019

NEW APPLICATION ENTERED

Other Marks by CVS Pharmacy, Inc.

Additional USPTO filings from the same owner.

OTC

OTC HEALTH SOLUTIONS

86512646

CVS Pharmacy, Inc.

REGISTERED

CVS

CVS/PHARMACY Y MAS

86526508

CVS Pharmacy, Inc.

REGISTERED

CVS

CVS PHARMACY Y MAS

86701150

CVS Pharmacy, Inc.

REGISTERED

INT

INTEGRATED STARS SOLUTIONS

98769033

CVS Pharmacy, Inc.

REGISTERED

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