Who owns the NOW trademark?

The NOW trademark is owned by STARBUCKS (HK) LIMITED.

What is the serial number for NOW?

The USPTO serial number for NOW is 75868331.

What is the registration number for NOW?

NOW is registered under USPTO registration number 3769608.

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NOW

USPTO Trademark Record

REGISTERED

NOW

Q: What class is the NOW trademark registered in?

The NOW trademark is registered in Class 035 (Advertising, business management & retail services), Class 041 (Education & entertainment services), Class 042 (Scientific, technology & SaaS services).

SN 75868331·Reg 3769608·Filed Dec 09, 1999

Owner STARBUCKS (HK) LIMITED

Advertising; business management, organization and administration; office functions.; Education; providing of training; entertainment; sporting and cultural activities.; Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

NOW (Serial No. 75868331), Registration No. 3769608, is a registered US trademark filed on Dec 09, 1999 by STARBUCKS (HK) LIMITED. This trademark covers Class 035 (Advertising, business management & retail services), Class 041 (Education & entertainment services), Class 042 (Scientific, technology & SaaS services).

Section 8/9 declaration window: April 08, 2030

Mark Intelligence

NOW (Reg. #3769608) is a registered US trademark that has been protecting its owner, STARBUCKS (HK) LIMITED, since 1999. The mark covers Class 035 (Advertising, business management & retail services), Class 041 (Education & entertainment services) and Class 042 (Scientific, technology & SaaS services) respectively. Goods and services include Advertising; business management, organization and administration; office functions.; Education; providing of training; .... The mark faced 2 opposition proceedings during prosecution.

FILED

Dec 09, 1999

SERIAL

75868331

REG#

3769608

REGISTERED

Apr 06, 2010

Filing Information

StatusREGISTERED

Filing DateDec 09, 1999

Serial Number75868331

Registration No.3769608

Registration DateApr 06, 2010

Status DateMay 27, 2022

Published for OppositionJan 19, 2010

Filing Basis & Declarations

Section 8 AcceptedSection 15 Acknowledged

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

Advertising; business management, organization and administration; office functions.

Class 041Education & entertainment services

US codes: 100, 101, 107

Education; providing of training; entertainment; sporting and cultural activities.

Class 042Scientific, technology & SaaS services

US codes: 100, 101

Scientific and technological services and research and design relating thereto; industrial analysis, industrial research and industrial design services; quality control and authentication services; design and development of computer hardware and software.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

78 events

CANCELLATION DENIED NO. 999999

May 27, 2022

CANCELLATION DENIED NO. 999999

CANCELLATION TERMINATED NO. 999999

May 27, 2022

CANCELLATION TERMINATED NO. 999999

TTAB RELEASE CASE TO TRADEMARKS

May 27, 2022

TTAB RELEASE CASE TO TRADEMARKS

REGISTERED - PARTIAL SEC. 8 (10-YR) ACCEPTED

Jun 24, 2020

REGISTERED - PARTIAL SEC. 8 (10-YR) ACCEPTED

REGISTERED - SEC. 9 GRANTED/CHECK RECORD FOR SEC. 8

Jun 24, 2020

REGISTERED - SEC. 9 GRANTED/CHECK RECORD FOR SEC. 8

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Jun 24, 2020

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED

Jun 24, 2020

NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jun 20, 2020

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS SECTION 8 & 9 RECEIVED

Apr 06, 2020

TEAS SECTION 8 & 9 RECEIVED

CANCELLATION INSTITUTED NO. 999999

Mar 18, 2020

CANCELLATION INSTITUTED NO. 999999

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Nov 16, 2016

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - MAILED

Nov 16, 2016

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - MAILED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Nov 15, 2016

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

Sep 12, 2016

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

May 03, 2016

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

POST REGISTRATION ACTION MAILED - SEC. 8 & 15

May 03, 2016

POST REGISTRATION ACTION MAILED - SEC. 8 & 15

TEAS SECTION 8 & 15 RECEIVED

Apr 08, 2016

TEAS SECTION 8 & 15 RECEIVED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Apr 08, 2016

TEAS CHANGE OF CORRESPONDENCE RECEIVED

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Apr 06, 2015

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

May 22, 2014

TEAS CHANGE OF CORRESPONDENCE RECEIVED

REGISTERED-PRINCIPAL REGISTER

Apr 06, 2010

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Jan 19, 2010

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Dec 30, 2009

NOTICE OF PUBLICATION

ASSIGNED TO LIE

Dec 14, 2009

ASSIGNED TO LIE

LAW OFFICE PUBLICATION REVIEW COMPLETED

Dec 14, 2009

LAW OFFICE PUBLICATION REVIEW COMPLETED

APPROVED FOR PUB - PRINCIPAL REGISTER

Nov 30, 2009

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Nov 10, 2009

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Nov 10, 2009

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Nov 10, 2009

TEAS/EMAIL CORRESPONDENCE ENTERED

NON-FINAL ACTION MAILED

Aug 24, 2009

NON-FINAL ACTION MAILED

PREVIOUS ALLOWANCE COUNT WITHDRAWN

Aug 21, 2009

PREVIOUS ALLOWANCE COUNT WITHDRAWN

NON-FINAL ACTION WRITTEN

Aug 21, 2009

NON-FINAL ACTION WRITTEN

1(B) BASIS DELETED; NEW BASIS REQUESTED

Jul 24, 2009

1(B) BASIS DELETED; NEW BASIS REQUESTED

PETITION TO DIRECTOR - CHANGE BASIS - GRANTED

Jul 22, 2009

PETITION TO DIRECTOR - CHANGE BASIS - GRANTED

ASSIGNED TO PETITION STAFF

Jul 21, 2009

ASSIGNED TO PETITION STAFF

PAPER RECEIVED

Jul 13, 2009

PAPER RECEIVED

PETITION TO DIRECTOR - CHANGE BASIS - RECEIVED

Jul 13, 2009

PETITION TO DIRECTOR - CHANGE BASIS - RECEIVED

NOTICE OF ALLOWANCE CANCELLED

Jul 09, 2009

NOTICE OF ALLOWANCE CANCELLED

SOU TEAS EXTENSION RECEIVED

Jan 06, 2009

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 5 FILED

Jan 06, 2009

SOU EXTENSION 5 FILED

SOU EXTENSION 5 GRANTED

Jan 06, 2009

SOU EXTENSION 5 GRANTED

SOU TEAS EXTENSION RECEIVED

Jun 26, 2008

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 4 FILED

Jun 26, 2008

SOU EXTENSION 4 FILED

SOU EXTENSION 4 GRANTED

Jun 26, 2008

SOU EXTENSION 4 GRANTED

SOU TEAS EXTENSION RECEIVED

Jan 04, 2008

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 3 FILED

Jan 04, 2008

SOU EXTENSION 3 FILED

SOU EXTENSION 3 GRANTED

Jan 04, 2008

SOU EXTENSION 3 GRANTED

SOU TEAS EXTENSION RECEIVED

Jul 06, 2007

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 2 FILED

Jul 06, 2007

SOU EXTENSION 2 FILED

SOU EXTENSION 2 GRANTED

Jul 06, 2007

SOU EXTENSION 2 GRANTED

SOU TEAS EXTENSION RECEIVED

Jan 10, 2007

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 1 FILED

Jan 10, 2007

SOU EXTENSION 1 FILED

SOU EXTENSION 1 GRANTED

Jan 10, 2007

SOU EXTENSION 1 GRANTED

NOA MAILED - SOU REQUIRED FROM APPLICANT

Jul 11, 2006

NOA MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Apr 18, 2006

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Mar 29, 2006

NOTICE OF PUBLICATION

LAW OFFICE PUBLICATION REVIEW COMPLETED

Mar 01, 2005

LAW OFFICE PUBLICATION REVIEW COMPLETED

LEGAL INSTRUMENT EXAMINER (LIE) - CORRECTION

Mar 01, 2005

LEGAL INSTRUMENT EXAMINER (LIE) - CORRECTION

ASSIGNED TO LIE

Feb 25, 2005

ASSIGNED TO LIE

APPROVED FOR PUB - PRINCIPAL REGISTER

Feb 24, 2005

APPROVED FOR PUB - PRINCIPAL REGISTER

AMENDMENT FROM APPLICANT ENTERED

Jan 05, 2005

AMENDMENT FROM APPLICANT ENTERED

PAPER RECEIVED

Dec 17, 2004

PAPER RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Dec 17, 2004

CORRESPONDENCE RECEIVED IN LAW OFFICE

INQUIRY AS TO SUSPENSION MAILED

Aug 25, 2004

INQUIRY AS TO SUSPENSION MAILED

CASE FILE IN TICRS

Nov 03, 2003

CASE FILE IN TICRS

LETTER OF SUSPENSION MAILED

Apr 11, 2003

LETTER OF SUSPENSION MAILED

PAPER RECEIVED

Feb 24, 2003

PAPER RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Feb 24, 2003

CORRESPONDENCE RECEIVED IN LAW OFFICE

Feb 20, 2003

CORRESPONDENCE RECEIVED IN LAW OFFICE

INQUIRY AS TO SUSPENSION MAILED

Aug 20, 2002

INQUIRY AS TO SUSPENSION MAILED

LETTER OF SUSPENSION MAILED

Dec 13, 2001

LETTER OF SUSPENSION MAILED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Aug 21, 2001

CORRESPONDENCE RECEIVED IN LAW OFFICE

LETTER OF SUSPENSION MAILED

Feb 21, 2001

LETTER OF SUSPENSION MAILED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Dec 14, 2000

CORRESPONDENCE RECEIVED IN LAW OFFICE

NON-FINAL ACTION MAILED

Jun 14, 2000

NON-FINAL ACTION MAILED

ASSIGNED TO EXAMINER

Jun 08, 2000

ASSIGNED TO EXAMINER

Jun 06, 2000

ASSIGNED TO EXAMINER

PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED

Feb 25, 2000

PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED

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