Who owns the PLAY SMART, PLAY HARD, BE RUTHLESS trademark?

The PLAY SMART, PLAY HARD, BE RUTHLESS trademark is owned by Munguia, Luis Eduardo.

What class is the PLAY SMART, PLAY HARD, BE RUTHLESS trademark registered in?

The PLAY SMART, PLAY HARD, BE RUTHLESS trademark is registered in Class 035 (Advertising, business management & retail services).

What is the serial number for PLAY SMART, PLAY HARD, BE RUTHLESS?

The USPTO serial number for PLAY SMART, PLAY HARD, BE RUTHLESS is 98598741.

What is the registration number for PLAY SMART, PLAY HARD, BE RUTHLESS?

PLAY SMART, PLAY HARD, BE RUTHLESS is registered under USPTO registration number 8224801.

PLA

USPTO Trademark Record

REGISTERED

PLAY SMART, PLAY HARD, BE RUTHLESS

SN 98598741·Reg 8224801·Filed Jul 08, 2024

Owner Munguia, Luis Eduardo

Advertising; business management, organization and administration; office functions.

PLAY SMART, PLAY HARD, BE RUTHLESS (Serial No. 98598741), Registration No. 8224801, is a registered US trademark filed on Jul 08, 2024 by Munguia, Luis Eduardo. This trademark covers Class 035 (Advertising, business management & retail services).

early section 8: April 21, 2032

Mark Intelligence

PLAY SMART, PLAY HARD, BE RUTHLESS (Reg. #8224801) is a registered US trademark that has been protecting its owner, Munguia, Luis Eduardo, since 2024. The mark covers Class 035 (Advertising, business management & retail services). Goods and services include Advertising; business management, organization and administration; office functions.. The mark faced 1 opposition proceeding during prosecution.

FILED

Jul 08, 2024

SERIAL

98598741

REG#

8224801

REGISTERED

Apr 21, 2026

Owner

Applicant

Munguia, Luis Eduardo

Entity

Individual

Address

2778 S. Harmony Ave., Boise, ID, 83706

Country

Attorney

NameJungJin Lee

Law firm

JungJin Lee Trademark Lawyer Law Firm, PLLC

Address

P.O. Box 512, Ann Arbor, MI 48106-0512, United States

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Filing Information

StatusREGISTERED

Filing DateJul 08, 2024

Serial Number98598741

Registration No.8224801

Registration DateApr 21, 2026

Status DateApr 21, 2026

Published for OppositionJan 28, 2025

Mark TypeStandard characters

Status DescriptionLive and registered

Filing Signals

FILED

2024

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Mar 06, 2023

First use in commerce: Sep 01, 2025

Advertising; business management, organization and administration; office functions.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

16 events

REGISTERED-PRINCIPAL REGISTER

Apr 21, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Apr 21, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Mar 31, 2026

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Mar 31, 2026

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Mar 21, 2026

CASE ASSIGNED TO INTENT TO USE PARALEGAL

STATEMENT OF USE PROCESSING COMPLETE

Mar 21, 2026

STATEMENT OF USE PROCESSING COMPLETE

TEAS STATEMENT OF USE RECEIVED

Sep 17, 2025

TEAS STATEMENT OF USE RECEIVED

USE AMENDMENT FILED

Sep 17, 2025

USE AMENDMENT FILED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Mar 25, 2025

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

Jan 28, 2025

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jan 28, 2025

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jan 22, 2025

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Jan 08, 2025

APPROVED FOR PUB - PRINCIPAL REGISTER

ASSIGNED TO EXAMINER

Jan 03, 2025

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jan 02, 2025

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Jul 08, 2024

NEW APPLICATION ENTERED

PLAY SMART, PLAY HARD, BE RUTHLESS

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