Who owns the SIERRA trademark?

The SIERRA trademark is owned by GENERAL MOTORS LLC.

What class is the SIERRA trademark registered in?

The SIERRA trademark is registered in Class 012 (Vehicles & parts for locomotion).

What is the serial number for SIERRA?

The USPTO serial number for SIERRA is 73738098.

What is the registration number for SIERRA?

SIERRA is registered under USPTO registration number 1573202.

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SIE

USPTO Trademark Record

REGISTERED

SIERRA

SN 73738098·Reg 1573202·Filed Jul 05, 1988

Owner GENERAL MOTORS LLC

Vehicles; apparatus for locomotion by land, air or water.

SIERRA (Serial No. 73738098), Registration No. 1573202, is a registered US trademark filed on Jul 05, 1988 by GENERAL MOTORS LLC. This trademark covers Class 012 (Vehicles & parts for locomotion).

Section 8/9 declaration window: December 26, 2029

Mark Intelligence

SIERRA (Reg. #1573202) is a registered US trademark that has been protecting its owner, GENERAL MOTORS LLC, since 1988. The mark covers Class 012 (Vehicles & parts for locomotion). Goods and services include Vehicles; apparatus for locomotion by land, air or water.. The mark faced 1 opposition proceeding during prosecution.

FILED

Jul 05, 1988

SERIAL

73738098

REG#

1573202

REGISTERED

Dec 26, 1989

Filing Information

StatusREGISTERED

Filing DateJul 05, 1988

Serial Number73738098

Registration No.1573202

Registration DateDec 26, 1989

Status DateDec 16, 2019

Published for OppositionOct 03, 1989

Filing Basis & Declarations

Standard Characters ClaimedFiled as Use ApplicationUse Application CurrentlySection 8 AcceptedSection 15 AcknowledgedTrademark

Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 012Vehicles & parts for locomotion

US codes: 019, 023

First use anywhere: Sep 30, 1973

First use in commerce: Sep 30, 1973

Vehicles; apparatus for locomotion by land, air or water.

This description is as filed with the USPTO and defines the scope of trademark protection.

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Status History

63 events

NOTICE OF SUIT

Oct 14, 2026

NOTICE OF SUIT

Oct 13, 2026

NOTICE OF SUIT

Oct 13, 2026

NOTICE OF SUIT

Sep 15, 2026

NOTICE OF SUIT

Aug 03, 2026

NOTICE OF SUIT

Jul 15, 2026

NOTICE OF SUIT

Jul 15, 2026

NOTICE OF SUIT

Jul 15, 2026

NOTICE OF SUIT

Jun 02, 2026

NOTICE OF SUIT

May 20, 2026

NOTICE OF SUIT

May 06, 2026

NOTICE OF SUIT

Apr 30, 2026

NOTICE OF SUIT

Apr 29, 2026

NOTICE OF SUIT

Apr 21, 2026

NOTICE OF SUIT

Mar 17, 2026

NOTICE OF SUIT

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jan 20, 2026

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jan 20, 2026

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jan 20, 2026

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jan 20, 2026

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jan 20, 2026

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Mar 14, 2025

TEAS CHANGE OF OWNER ADDRESS RECEIVED

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Mar 14, 2025

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Mar 14, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Mar 14, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Mar 14, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Mar 04, 2025

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Mar 04, 2025

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Mar 04, 2025

TEAS CHANGE OF CORRESPONDENCE RECEIVED

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Mar 04, 2025

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

NOTICE OF SUIT

Jan 20, 2023

NOTICE OF SUIT

Jun 16, 2022

NOTICE OF SUIT

Jun 15, 2022

NOTICE OF SUIT

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Dec 16, 2019

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

Dec 16, 2019

REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Dec 16, 2019

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

TEAS SECTION 8 & 9 RECEIVED

Dec 13, 2019

TEAS SECTION 8 & 9 RECEIVED

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Dec 13, 2019

TEAS CHANGE OF CORRESPONDENCE RECEIVED

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Dec 26, 2018

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Nov 05, 2014

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Nov 11, 2009

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Nov 04, 2009

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Aug 05, 2009

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Jul 29, 2009

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

ASSIGNED TO PARALEGAL

Feb 27, 2009

ASSIGNED TO PARALEGAL

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Feb 27, 2009

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Feb 27, 2009

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

TEAS SECTION 8 & 9 RECEIVED

Feb 02, 2009

TEAS SECTION 8 & 9 RECEIVED

CASE FILE IN TICRS

Dec 01, 2008

CASE FILE IN TICRS

REVIEW OF CORRESPONDENCE COMPLETE

Aug 09, 2006

REVIEW OF CORRESPONDENCE COMPLETE

PAPER RECEIVED

Jun 07, 2002

PAPER RECEIVED

REGISTERED - SEC. 9 GRANTED/CHECK RECORD FOR SEC. 8

Feb 08, 2000

REGISTERED - SEC. 9 GRANTED/CHECK RECORD FOR SEC. 8

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Feb 08, 2000

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Oct 28, 1999

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

Oct 28, 1999

REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Sep 08, 1995

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

Jan 17, 1995

REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED

REGISTERED-PRINCIPAL REGISTER

Dec 26, 1989

REGISTERED-PRINCIPAL REGISTER

PUBLISHED FOR OPPOSITION

Oct 03, 1989

PUBLISHED FOR OPPOSITION

NOTICE OF PUBLICATION

Sep 05, 1989

NOTICE OF PUBLICATION

APPROVED FOR PUB - PRINCIPAL REGISTER

Jun 26, 1989

APPROVED FOR PUB - PRINCIPAL REGISTER

NOTICE OF UNRESPONSIVE AMENDMENT - MAILED

Nov 23, 1988

NOTICE OF UNRESPONSIVE AMENDMENT - MAILED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Oct 14, 1988

CORRESPONDENCE RECEIVED IN LAW OFFICE

NON-FINAL ACTION MAILED

Sep 15, 1988

NON-FINAL ACTION MAILED

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