Who owns the TRANSAMERICA. LIVE YOUR BEST LIFE. trademark?

The TRANSAMERICA. LIVE YOUR BEST LIFE. trademark is owned by Transamerica Corporation.

What is the serial number for TRANSAMERICA. LIVE YOUR BEST LIFE.?

The USPTO serial number for TRANSAMERICA. LIVE YOUR BEST LIFE. is 97162712.

What is the registration number for TRANSAMERICA. LIVE YOUR BEST LIFE.?

TRANSAMERICA. LIVE YOUR BEST LIFE. is registered under USPTO registration number 8128350.

TRA

USPTO Trademark Record

REGISTERED

TRANSAMERICA. LIVE YOUR BEST LIFE.

Q: What class is the TRANSAMERICA. LIVE YOUR BEST LIFE. trademark registered in?

The TRANSAMERICA. LIVE YOUR BEST LIFE. trademark is registered in Class 035 (Advertising, business management & retail services), Class 036 (Insurance, financial & real estate services).

SN 97162712·Reg 8128350·Filed Dec 08, 2021

Owner Transamerica Corporation

Advertising; business management, organization and administration; office functions.; Financial, monetary and banking services; insurance services; real estate services.

TRANSAMERICA. LIVE YOUR BEST LIFE. (Serial No. 97162712), Registration No. 8128350, is a registered US trademark filed on Dec 08, 2021 by Transamerica Corporation. This trademark covers Class 035 (Advertising, business management & retail services), Class 036 (Insurance, financial & real estate services).

early section 8: February 03, 2032

Mark Intelligence

TRANSAMERICA. LIVE YOUR BEST LIFE. (Reg. #8128350) is a registered US trademark that has been protecting its owner, Transamerica Corporation, since 2021. The mark covers Class 035 (Advertising, business management & retail services) and Class 036 (Insurance, financial & real estate services) respectively. Goods and services include Advertising; business management, organization and administration; office functions.; Financial, monetary and banking se.... The mark faced 1 opposition proceeding during prosecution.

FILED

Dec 08, 2021

SERIAL

97162712

REG#

8128350

REGISTERED

Feb 03, 2026

Owner

Applicant

Transamerica Corporation

Entity

Corporation

State

Address

6400 C Street SW, Quad 2A, Cedar Rapids, IA, 52499

Attorney

NameMatthew Krigbaum

Law firm

Matthew Krigbaum TRANSAMERICA CORPORATION

Address

6400 C STREET SW, MS 3590, CEDAR RAPIDS, IA 52499, United States

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Filing Information

StatusREGISTERED

Filing DateDec 08, 2021

Serial Number97162712

Registration No.8128350

Registration DateFeb 03, 2026

Status DateFeb 03, 2026

Published for OppositionMay 21, 2024

Mark TypeStandard characters

Status DescriptionLive and registered

Filing Signals

FILED

2021

YEARS AGO

CLASSES

MADRID FILINGS

—

Opposed 1× during prosecution

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Full Goods & Services

CLASSES

OFFICE

USPTO

COUNTRY

Class 035Advertising, business management & retail services

US codes: 100, 101, 102

First use anywhere: Nov 01, 2022

First use in commerce: Nov 01, 2022

Advertising; business management, organization and administration; office functions.

Class 036Insurance, financial & real estate services

US codes: 100, 101, 102

First use anywhere: Nov 01, 2022

First use in commerce: Nov 01, 2022

Financial, monetary and banking services; insurance services; real estate services.

This description is as filed with the USPTO and defines the scope of trademark protection.

Status History

49 events

REGISTERED-PRINCIPAL REGISTER

Feb 03, 2026

REGISTERED-PRINCIPAL REGISTER

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Feb 03, 2026

NOTICE OF REGISTRATION CONFIRMATION EMAILED

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Jan 13, 2026

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Jan 13, 2026

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

ASSIGNED TO LIE

Dec 16, 2025

ASSIGNED TO LIE

CORRESPONDENCE RECEIVED IN LAW OFFICE

Dec 16, 2025

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Dec 16, 2025

TEAS/EMAIL CORRESPONDENCE ENTERED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Dec 04, 2025

TEAS RESPONSE TO OFFICE ACTION RECEIVED

SU - NON-FINAL ACTION - WRITTEN

Sep 30, 2025

SU - NON-FINAL ACTION - WRITTEN

NON-FINAL ACTION E-MAILED

Sep 30, 2025

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Sep 30, 2025

NOTIFICATION OF NON-FINAL ACTION E-MAILED

TEAS STATEMENT OF USE RECEIVED

Sep 11, 2025

TEAS STATEMENT OF USE RECEIVED

STATEMENT OF USE PROCESSING COMPLETE

Sep 11, 2025

STATEMENT OF USE PROCESSING COMPLETE

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Jul 16, 2025

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

Jul 15, 2025

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 2 FILED

Jul 15, 2025

SOU EXTENSION 2 FILED

SOU EXTENSION 2 GRANTED

Jul 15, 2025

SOU EXTENSION 2 GRANTED

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Mar 03, 2025

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

SOU TEAS EXTENSION RECEIVED

Jan 09, 2025

SOU TEAS EXTENSION RECEIVED

SOU EXTENSION 1 FILED

Jan 09, 2025

SOU EXTENSION 1 FILED

SOU EXTENSION 1 GRANTED

Jan 09, 2025

SOU EXTENSION 1 GRANTED

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Jul 16, 2024

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

PUBLISHED FOR OPPOSITION

May 21, 2024

PUBLISHED FOR OPPOSITION

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

May 21, 2024

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

May 01, 2024

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

APPROVED FOR PUB - PRINCIPAL REGISTER

Apr 16, 2024

APPROVED FOR PUB - PRINCIPAL REGISTER

TEAS REQUEST FOR RECONSIDERATION RECEIVED

Feb 27, 2024

TEAS REQUEST FOR RECONSIDERATION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Feb 27, 2024

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Feb 27, 2024

TEAS/EMAIL CORRESPONDENCE ENTERED

FINAL REFUSAL WRITTEN

Nov 28, 2023

FINAL REFUSAL WRITTEN

FINAL REFUSAL E-MAILED

Nov 28, 2023

FINAL REFUSAL E-MAILED

NOTIFICATION OF FINAL REFUSAL EMAILED

Nov 28, 2023

NOTIFICATION OF FINAL REFUSAL EMAILED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Nov 01, 2023

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Nov 01, 2023

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Nov 01, 2023

TEAS/EMAIL CORRESPONDENCE ENTERED

APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED

Jul 27, 2023

APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED

APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED

Jul 27, 2023

APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED

NON-FINAL ACTION WRITTEN

May 02, 2023

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

May 02, 2023

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

May 02, 2023

NOTIFICATION OF NON-FINAL ACTION E-MAILED

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Mar 30, 2023

TEAS RESPONSE TO OFFICE ACTION RECEIVED

CORRESPONDENCE RECEIVED IN LAW OFFICE

Mar 30, 2023

CORRESPONDENCE RECEIVED IN LAW OFFICE

TEAS/EMAIL CORRESPONDENCE ENTERED

Mar 30, 2023

TEAS/EMAIL CORRESPONDENCE ENTERED

NON-FINAL ACTION WRITTEN

Oct 03, 2022

NON-FINAL ACTION WRITTEN

NON-FINAL ACTION E-MAILED

Oct 03, 2022

NON-FINAL ACTION E-MAILED

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Oct 03, 2022

NOTIFICATION OF NON-FINAL ACTION E-MAILED

ASSIGNED TO EXAMINER

Sep 15, 2022

ASSIGNED TO EXAMINER

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Dec 14, 2021

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

NEW APPLICATION ENTERED

Dec 11, 2021

NEW APPLICATION ENTERED

TRANSAMERICA. LIVE YOUR BEST LIFE.

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